1. This cheat sheet is a handy checklist that breaks the information from the full training guide into easy-to-follow steps, so you’ll have every single piece of advice at your fingertips.
Amazing YouTube Benefits
YouTube is free
Adds 24/7 exposure
Boost SEO rankings
Demonstrating your product
Enhance viral potential
Get high volumes of traffic
Increase effectiveness of your social activities
Stay relevant in your prospects’ minds
YouTube Video Tools
YouTube Channel
YouTube Creator Studio
YouTube Upload
YouTube Analytics
YouTube Editor
YouTube Ads
YouTube Automation Tools
TubeAssist
FanBridge
Pixability
Keyword Tool
Simply Measured
ChannelMeter
Quintly
Unmetric

2. Directory Site Extra: Get the Most from Your Marketing Video
Directory sites like Yellow Pages and Dex Media offer listing package that include marketing videos. This is a fast and easy way to get started with video marketing. What follows are a few helpful tips for getting the biggest return on investment for your video.
Market Your Video from Your Own Branded YouTube Channel
The best place for your marketing video is on your own Branded YouTube channel. A Branded channel displays more than just your video. It displays your logo, your colors, and your marketing message as well.

4. Optimize Your Video Thumbnail
YouTube lets you add a custom thumbnail image for your video.
Google displays this thumbnail when videos appear in the search results. This is an eye-catching advantage for videos even if they aren’t at the top of the results page.

5. Optimize Your Video’s Title and Description with Your Important Keywords
On YouTube, the words that go along with your video are just as important as the images in the video.
Google hasn’t developed an algorithm that can interpret video yet. Until they do, they will continue to rely on the words attached to a video to understand what the video is about and where to place the video in their search results.
Title Make sure the title of your video includes your most important local keyword.
Description This is pretty valuable real estate. It may not get noticed by many people, but it will always get looked at by Google. This is another opportunity to add search engine keywords to your video. Think of the phrases someone searching for your products and services would type into the search engines then incorporate these phrases into your video description.

7. Scratching the Surface
These Cheat Sheet bonus tips are the foundation for really pushing your online marketing efforts into top gear and delivering your message to your audience. For more actionable strategies visit and download the full training guide.