1. Presenter:
Jagdish Mitra,Tech Mahindra Ltd.

2. Women Security

3. FightBack- Women Safety App Not Just an APP- Join the movement at

4. FightBack Web Portal: www.fightbackmobile.com
FightBack Solution
Comprises of Two Components – Web Portal and Mobile Application.
Web Portal- Provides Platform to people to connect on this social issues, they can see live SOS alert on the MAP at the same time user can see daily traks and can also manage their Alerts from the web potal.
Mobile App- This Location based app tracks users and raises SOS Alert when PANIC Button is pressed.
STOP and START TRACKING.
MY Location shows the current location and Setting can add or manage their contact who would receive SOS Alert incase of Panic.
Setting can also be done from the Portal.
FightBack Web Portal:
FightBack Mobile APP

5. Application Launch Scenario
Mobile app user launches [fB] mobile app as she moves out of office/home. 1
Application updates location information to the backend server
Application updates user’s Facebook wall on behalf of user
Application tracks user location via GPS 2
Backend Server
Facebook
Mobile App 3 4 5
Application updates location information to the backend server at a
pre-defined time intervals 6

6. Mobile App User Dashboard- Daily Tracks7

7. Scenario: Panic Alert
Women shakes the phone or make an air sign or presses the panic button [fB] on the mobile Application 1 2
Application sends SOS to the server. 5
Mobile App
Backend Server
Information Published on user’s Facebook wall
This information would be accessible by all the face book friends connected with the user. 6 4
Application sends SMS to user’s Family/Friends
Alert Page
SMS
Facebook Update 3
Alert information gets published on the Google Map at Fight Back Portal
Alert Page( Live) on WEB Portal 8

8. Alert Mechanisms Facebook Alert Alert displayed on User’s wall
SMS Alert
Sent to User’s Configured Contact List
Alert
Sent to User’s Configured Contact List
Web Portal Alert
Displayed on FightBack Web Portal

9. FightBack- Live Alerts9

10. Location of Priyanka, last updated.
Possible Outcome
This Information will be distributed by social Networking Site by the users
Location of Priyanka, last updated.
Bring Police into Action.
Mission Accomplished
Other people those are informed would also join to provide help.

11. FightBack Analytics- Vulnerable Areas10

12. Distinctive
Solution uses mobile capabilities like GPS, SMS, Location maps, GPRS and uses Social Networking Site to bring in maximum participation and awareness about the Women Safety social issue.
Sends SOS Alerts information along with Location information to mobile user’s family and friends via SMS and can also update on user’s Facebook wall.
Shows Live Alerts data on to the portal, overlaid on Google map.
Application provides daily movement track to the user on portal dashboard.
It captures data and shows the vulnerable places across the globe based on Alerts data captured over the period of time.
Available over most of the OS (Éclair , Symbian, RIM, iOS, Windows )

13. FightBack – Rewards & Recognitions
Awards Media Recognition
National Telecom Award 2012’ for most ‘Innovative VAS service’
Best CIO Award at CMO Asia, Singapore- ‘Best use of IT for a Social Cause’
Selected amongst the top mobile apps for women security by NASSCOM.
Special mention at mBillionth awards South Asia,2013 under “m-Woman & Children" category 14

14. Where from Here
Accessed from 81 countries, across the globe and 600 cities.
Accessed from 22 states from India and from 100+ cities.
FightBack has 323,000+ Downloads and 242,000+ Registered users.
Road Map
Integration with Police
Enterprise Instances for Corporates for their Employee Safety.

15. Child Safety App Benefits to Users Locate Children
Using GPS based devices put in School Bags
View location of kids on a map from phone in real time
Receive automatic notices from designated areas
Create virtual boundaries at school, home, friend’s home, activity
Schedule automatic updates
On Child’s current location based on day and time
Communicate with family members
Child can raise alerts to parents with click of button
Benefits to Users
Peace of Mind
Allows Parents to locate their kids using a desktop or mobile web application anytime or anyplace.
Safety Alert
Location alert by press of a button on device
Control
Works based on User defined settings

16. For more details please visit www.fightbackmobile.com

17. Thank you Visit us at www.techmahindra.com Disclaimer
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