1. Andy Watt Head of city development services
Transport for Norwich
Better Bus Area Fund 2012
Andy Watt
Head of city development services
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

2. This is Norwich…
Historic city with transport system constrained by mediaeval road layout
210,000 population; 50,000 commute into Norwich
31% cycle or walk, 12½% public transport
Region’s largest economy: strengths include financial services, bio-technology, food processing and creative industries
Top 10 retail ranking
22% population increase projection
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

3. Progress since 2002: bus interchanges
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

4. Progress since 2012: bus priority
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

5. Progress since 2012: fares and ticketing
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

6. Progress since 2002: air quality
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

7. Progress since 2002: information
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

8. Bus patronage
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

9. Air quality
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

10. Why is BBA needed?
Projected growth in Norwich is for an extra 37,000 homes and 27,000 jobs by 2026
Transport system at capacity and barrier to economic growth
Feedback from business is that transport in Norwich is a weakness
Severe congestion on some routes leading to increase/unreliable journey times
Traffic intrusion into historic city centre and residential areas
City centre emissions show signs of increasing
Concerns at cost and flexibility of bus ticketing
Public prioritise addressing congestion, improvements to bus services and providing more public transport information
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

11. BBA fund bid See http://www.norfolk.gov.uk/view/NCC101311
Funding of £2.583m awarded by DfT (£1.981m capital and £0.682m revenue)
Total package submitted was £2.855m
Funding award from DfT was for the full
17 work packages
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

12. The plan
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

13. Outcomes
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

14. St Stephens Street and Surrey Street Grapes Hill Bus Lane Bus infrastructure improvements
£1.5 million capital
Removal of general traffic from St Stephens Street and Surrey Street
Uphill bus lane on Grapes Hill
Bus shelter enhancements along Dereham Road / Newmarket Road
Bus stop upgrades along Dereham Road / Newmarket Road
Bus stop upgrades along other 4 proposed BRT corridors
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

15. Strategic Traffic Light Priority
£0.18 million capital
£10,000 revenue
Review of 160+ traffic signalled controlled junctions
Upgrade to STLP where appropriate
Amend signals if STLP not appropriate
Links with existing BusNet system
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

16. Information: electronic signage and printed material
£0.3 million capital
£120,000 revenue
New displays at interchanges, on street along BRT corridors
Screens on park and ride buses
Additional timetable cases and printed information
Develop Newmarket Road Interchange
Roll-out QR codes and NFC technologies
Upgrade printed information along corridors
UEA public transport guide
N&N Hospital public transport guide
Downloadable public transport map for Norwich
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

17. Rail station interchange
£28,000 capital
£28,000 revenue
Improved interchange between bus and rail
Poster cases and posters
Additional static information
Promotion on trains
Additional vinyls
Electronic display within the station
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

18. Voluntary Quality Partnership
Work with First and Konectbus
Apply to Dereham Road and Newmarket Road corridors
Apply standards to service frequency, headway, maximum fare, vehicle quality, roadside information, marketing and promotion, customer service
Supports BRT
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

19. Smarter Choice Campaign along BRT Corridors Travel Pack for Businesses
£240,000 revenue
Advertising in buses and shelters
Use of local media and social media
Leaflet drop for households
Use of innovative ticketing (try before you buy)
Use of electronic signage
Loyalty scheme for regular users
ITO Travel Planning Tool
Access to 'live' travel information
Personalised travel plans (myPTP) for businesses
Bsinesses and other trip attracting locations, such as dentists, doctors, libraries, tourist information locations
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

20. Bus Layover and Coach Facilities Review Waiting Restrictions
£35,000 capital
£40,000 revenue
Review bus layover, coach drop-off and DRT drop-off
Review existing waiting restrictions and introduce appropriate measures to aid flow of buses
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

21. Reduced fares: business and 16 to 19 yo Fusion and PlusBus ticketing
Extend 1/3 discount to all Norwich operators
Review Fusion ticket
Review PlusBus ticket
Young people can benefit from cheaper travel across three-quarters of Norfolk’s bus network from tomorrow.
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In an agreement that is the first of its kind nationally, all of the county’s main operators are reducing their fares by up to a third for young people aged 16 to 19 as part of Norfolk County Council’s collection of Better Bus Area improvements.
Transport bosses joined members of the Youth Parliament at County Hall in Norwich today to welcome the discount, which will be offered on Anglian Bus, Coach Services, First, Konectbus, Norfolk Green, Sanders Coaches and Simonds, and cover around 75pc of routes in Norfolk.
Some operators had already been offering reduced fares to young people, but the county council voluntary agreement brings the largest operators together to make transport cheaper for those relying on buses for work or education.
Graham Plant, cabinet member for planning and transportation, said: “These proposals will help young people get to college, to work and even socialise on nights out.”
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

22. Park and ride – smart ticketing + better signage + CCTV monitoring
£140,000 capital
£50,000 revenue
Introduce Smartcard for all 6 Park & Ride services
Additional highway signage on approaches to Norwich promoting Park & Ride
CCTV link between park and ride and bus station and UTC
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012

23. Mobile applications £40,000 revenue
Enable TravelNorfolk website to be accessible on the move via mobiles
Develop an app for way finding around Norwich providing information on where bus facilities can be found
Delivering Quality within Public Transport – National Workshop – Tuesday 18th September 2012