1. ‘The Socks of The Future’
SuperSocks
‘The Socks of The Future’

2. The Audience People who love socks
People who are sick of ruining socks
Old people
Young people

3. Appeal
Emotional
Rational

4. Devices
Bandwagon
Testimonal

5. What It Does?
In short, these socks are “futuristic” or “ What the world needs”, both quotes from Barack Obama himself, and you know he’ll need them.
“They’re invincible”, said Superman.
“They’re cool”, says The Most Interesting Man Alive.

6. Where to Find Them Walmart Dollar Store Food Lion
Anywhere else, really