1. U.S. Auto Insurance Frequency and Severity Trends
Insurance Information Institute
Communications Committee Meeting
June 13, 2016, Washington, D.C.
Jeanne M. Salvatore, SVP, Public Affairs and Chief Communications Officer
Insurance Information Institute  110 William Street  New York, NY Tel:  Cell:  

2. Goals, Tactics and Key Message
Auto Insurance Trends
Goals, Tactics and Key Message

3. Auto Insurance Trends Goals
Drive the discussion of why auto insurance costs are rising
Provide resources to insurers, policymakers and drivers
Work with both traditional and social media to explain why auto costs are rising
Empower consumers so that they understand all of their choices when it comes to auto insurance

4. Auto Insurance Trends Tactics
Develop and promote a white paper on auto insurance cost drivers
Frame the discussion about auto rate increases
Promote I.I.I. consumer information on how auto rates are set, how to save money on auto insurance and how to shop for auto insurance
Draft a consumer article titled, “I did not have an accident, why did my rates go up?”
Make I.I.I. spokespeople available to speak to legislators, policymakers and opinion leaders, such as Bob Hartwig’s presentation in Georgia
Coordinate response with state and national advocacy trades

5. Auto Insurance Trends Key Message More Congested Roads
Auto accidents are increasing in both frequency and severity.
More people are driving because more people are working which means there are more drivers commuting and taking vacations
Fatal accidents are increasing with an 8 percent increase in auto accidents in 2015 alone
People are also driving faster due to higher speed limits.

6. I.I.I. Consumer Resources
Auto Insurance Trends
Key Messages
I.I.I. Consumer Resources
The costs of auto insurance is also rising
People are driving more expensive cars
Medical, auto repair and litigation costs are also on the rise
Auto insurance is highly competitive business so most drivers have a lot of choice when it comes to auto insurance. There are also many things that consumers can do to save money

7. Saving Money - Articles
Auto Insurance Trends
I.I.I. has resources on saving money and shopping for auto insurance
Saving Money - Articles
Consumer Videos