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Designing a Presentation
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Designing a Presentation
Identify the purpose Identify the audience Identify the goals Analyze the content Establish a format Lou-Lou Advertising 8/6/2018
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Purpose of Presentation
Capture attention and explain concept Graphics help people remember 10% of what they read 20% of what they hear 30% of what they see 70% of what they see and hear Lou-Lou Advertising 8/6/2018
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Identify Goals If selling a product, focus on why product is best for this audience If presenting a study, focus on the results rather than a history of the study If presenting information, outline the main points or objectives Lou-Lou Advertising 8/6/2018
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Analyze the Content Keep one concept per slide
Highlight important aspects Do not present full page of text Limit line size to up to seven words Limit slide info (Max) up to seven lines Don’t clutter; use empty space effectively Lou-Lou Advertising 8/6/2018
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Establish Format and Use It
Be consistent with color and attributes Use bold and italics sparingly Use no more than two font types and styles Remember: K.I.S. (Keep It Simple) C.C.C. (Clutter Creates Confusion) Lou-Lou Advertising 8/6/2018
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Control Slides Use limited transition styles between slides
Consistency is the name of the game Distraction by transitions takes away from you Use animations only when they add meaning to your presentation Avoid timing your slides Lou-Lou Advertising 8/6/2018
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Gracefully end your presentation
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