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Published byJayson Wade Modified over 6 years ago
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We sell and service residential and commercial blenders.
Ultimate Blenders We sell and service residential and commercial blenders.
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Mission Statement To help build a healthy nation by providing the resources. To serve the people with our convenience product. To provide jobs and a healthy lifestyle.
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Vision Statement We are pledged to improve the health conditions worldwide. Our company will become the worlds largest distributor of blenders both residential and commercial.
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Products Bullet blender, Magic bullet blender, Oyster blender, Hand blender, Immersion blender, Kitchen aid blender, Vita mix blender, Warning blender, Moisturizer blender, Best blender, Hamilton beach blender, Blender replacement, Blender parts, Oyster blender parts, Kitchen aid blender, Blender tutorial, Blender magazine, Blender recipes, Kitchen blender.
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Services: The Gaps Model
Effective services marketing is a complex process that involves many different strategies, skills, and tasks. One of the greatest challenges of providing quality service is to continually promote nutritional knowledge and healthier living to the customers.
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Marketing Strategies Customer excellence: Focuses on retaining loyal customers and excellent customer service. Operational excellence: Achieved through efficient operations and excellent supply chain and human resource management. Product excellence: Having products with high perceived value and effective branding and positioning. Locational excellence: Having a good physical location and internet presence.
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Marketing the Goods Get the restaurants involved.
Healthy juice menu Blend your own juices Blend your own cocktails Gyms, hotels and offices. Make juicing fun! - blend your own way campaign.
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Growth Growth plan Advantages. Disadvantages.
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Globalization International Associates ( suppliers).
Global marketing strategy. advantages Disadvantages The right product the right place. Sell franchise to natives in our market.
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Short Term Goals Ensure staff’s basic needs are satisfied.
Massive advertising campaign. Launch subsidiary juice and sauce bars. Product awareness in the market. Design product to be eco friendly.
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Long Term Goals To become the world’s largest supplier of blenders.
Have a subsidiary juice and sauce bar franchise. Ensure everyone live a healthy lifestyle. Transform into a franchiser after five years.
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Organizational Chart Year one
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Organizational Chart Year five
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Corporate Social Responsibility
Increase business for the farming industry. Improve agriculture Improve lifestyles of all stakeholders and their families.
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Social Audit Watch Dogs
Who are they? Why do we have to be mindful of them? How are they important to us?
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Conclusion Our products & services Distribution Marketing strategy
Restaurants, Gyms, Retailers Marketing strategy Promote health and nutrition CSR & Public Image Our mission and vision
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