1. Industrial Analysis (retail) Eduardo Moran advance communications

2. The retail industry (Payless Shoe source Inc.)
The retail industry is very important in this economy. It is a sector that compromises individuals or companies in selling products to the consumers to satisfy the consumer’s needs.
Payless Shoesource or Collective brands Inc. have several major competitor that compete with them in the market. Such as Brown Shoe company, Shoe Carnival, and Genesco.

3. History of PaylessShoesource
Payless was founded in 1956 in Topeka, Kansas. Their idea was to sale quality shoes at affordable prices in a self select environment. Since then, the company has really grown during the years.
Today payless also known as Collective Brand Inc. is one of the largest family footwear retailer in the western hemisphere. The company’s number one goal is to provide the best customer service.
50 years later, the company employs over 25,000 employees worldwide
It is a private company own by Golden Gate Capital, and Blum Capital Partners

4. Sales In the payless made a revenue of 2.9 billion dollars.
These is the amount of revenue payless has made in the past 4 years
As you can see in the past years, their yearly revenue slightly changes.

5. Market data This graph compares the equity payless has to their
Competitors. In these past years.

6. Competitor information
Caleres Inc. formerly known as Brown shoe company, is a global footwear company that owns and operates a variety of market-leading footwear brands. Its headquarters is located in Clayton, Missouri, a suburb of St. Louis. The year and 2014 their net sales as much as 2.5 % making over 100 million dollars.
Shoe Carnival is a retailer of family footwear in the United States. The company operates over 370 stores throughout the midwest, south, and southeast regions. It was founded by David Russell in 1978 and is headquartered in Evansville, Indiana. In the past year Shoe Carnival has had a great increase in their net sales. It grew 3.5 percent from 30 million to 800 million.
Genesco Inc., based in Nashville, Tennessee, United States, is a publicly owned specialty retailer of branded footwear, licensed and branded headwear and licensed sports apparel and accessories and is a wholesaler of branded and licensed footwear. Its was revenue 2.6 billion in 2013.