1. BMW World

2. Five Things We Want To Do Before We Die:
Pass Miss Ma’s course
Graduate from Tongji with master’s degree
Get a Job paying at least $200,000 Annually
Get RICH
And Last but not least…

3. OWN A BMW

4. WHY?

5. Sporty

6. Comfort

7. Classy

8. Elegance

9. Question: Give the money, how many of you would buy a BMW
over a Mercedes-Benz or Volkswagen?

10. We are so sure that…. We Guarantee At Least 2
People in the class will decide to
buy a BMW after our
presentation.

11. Bavarian Motor Works
Presented by:
Group 1

12. BMW
Logo
Brief History
Major Products
Future Trends and Goals

13. Logo

14. BRIEF HISTORY

15. Brief History Founded in 1916 First Motorcycle R32 in1923
First car---Dixi3/

16. Brief History After World War II in 1945,BMW’s factories destroyed
Early 1950,Financial Nightmare
In 1959, First Major Success

17. History continue…. 1975-- BMW NA –United States Importer
1992—BMW’s first plant in USA Spartanburg, South Carolina

18. History continue…. 1994—Rover Group joins the BMW group
1998—BMW brought Roll Royce

19. MAJOR PRODUCTS

20. 3_Series Most Affordable Compact Price Range from $21,000 and Up
Monthly Payment of $500

21. 5_Series
Family-Oriented
Spacious
Start with $40,000

22. 7-Series
James Bond’s Image
Bullet Proof??
Turn-heads

23. 8-Series
The Sporty-Utility
Luxury + Sporty

24. Z3
Convertible
Sporty

25. Motorcycles
R1200C
K-Series
F-Series
Cruiser World
BMW C1

26. BMW known for its… Horse power Sporty Image Luxury
BUT Did You Know about its
emphasis on……

27. SAFETY?

28. Safety Issue Anti-lock Braking All-Season Traction Control
Side Impact Airbag
Head Cushion

29. Future Trends & Goals
Customer-Oriented
Asian Market
China
India

30. Recap
What does BMW stands for?
Safety, Luxury, Sporty, Young

32. Question: How many of you decide you will purchase a
BMW in your lifetime?