1. March Instore Excellence Submission – CF
April 10, 2017

2. Providing Value to our Customers
When does quality engineering and packaging design excellence provide value to our customers?
Often in the In-store category, the promotions and retail executions are the last thought about and the last portion of marketing expenditures.
As a producer supplier of in-store materials from packaging to displays it is so very often that design teams are handicapped by budget allocation.
Our recent review of International displays demonstrates how often creativity can be elevated with a higher investment of funding.
Regardless, here is a presentation of ingenuity and creative thinking applied across the manufacturing process to both save our customer good hard cash and to increase our own profitability.

3. The Jack Links Challenge

4. Build a Better Mouse Trap:
BUSINESS OBJECTIVE
Make a Pallet Skirt, but make it cheaper without sacrificing quality
…or loose the business to a low-cost competitor
Don’t down grade the board
Don’t down grade the print
DELIVERABLES
Reinvent a pallet skirt to help drive sales at club and grocery but deliver the produced/manufactured pallet skirt with cost savings and production process improvements.

5. The Process:
material
Flow
Delivery
Flow
material
Flow
Hand Ops

8. 1,000 $11.96 89 The Ramifications of the Previous Process
4 Automaton passes (2 separate litho labels)
2 Die Cut parts
Hand Glue operation
Hand fold, and pack
THIS PAGE CONFIDENTIAL: DO NOT PUBLISH 89
Divisor
1,000
$11.96

9. The New Approach:
Flow
Delivery
Flow
material
Hand Ops

10. The New Process
2 Automaton passes (1 common litho label)
1 Die Cut part
POST Machine Glue operation
Bulk Unitization off machine center
THIS PAGE CONFIDENTIAL: DO NOT PUBLISH 97
Divisor
1,000
$9.61

11. $11.96 $9.61 Old Sell Price NEW Sell Price Savings to the Customer
$2.35 or
19.5%
$9.61
NEW Sell Price

12. 89 97 Old Mark-up divisor NEW divisor Value to GNi Bottom Line
Earning: 9 percentage points
THIS PAGE CONFIDENTIAL: DO NOT PUBLISH 97
NEW divisor

13. Key Takeaways

14. GNi Design initiative, dedication to value propositions and good ol’ inginuity Great Northern Instore Bringing Solutions to our Customer’s In-store Challenges. Sometimes it’s not just about the shopper. Sometimes it’s doing what other’s won’t or can’t!