1. By: Lexi Astrike & Sammi Galvan
Baked Bites
Lexi
By: Lexi Astrike & Sammi Galvan

2. Agenda Future Goals Rivals Target Market Rewards Club Products We Sell
Delivery Service
Mobile App
About Us
Advertising Techniques
Sammi (Make sure to mention Advertising techniques and Rewards Club)

3. Who We Are Cofounders: Lexi Astrike & Sammi Galvan Mission Statement:
To deliver and provide freshly baked goods to all of our customers, and guarantee satisfaction.
Vision Statement:
To expand our company to universities throughout Michigan, while providing the ultimate delivery experience.
Sammi (why we chose a bakery, explain mission statement )

4. 123 Mission Rd. Mount Pleasant, MI 48858
Location and Hours
123 Mission Rd. Mount Pleasant, MI 48858
(989)
Store Hours:
Monday- Friday: 9A.M. to 5P.M.
Saturday- Sunday: 9A.M. to 4 P.M.
Sammi (why we chose this area)

5. Advertising Social Media Open to fundraising through CMU activities
Facebook
Twitter
Instagram
Open to fundraising through CMU activities
Write on sidewalks
Ads in local newspaper and CMLife
Radio station ads
Lexi (Describe one page ad and brochure) Pull up insta.
@BakedBitesBakery

6. Delivery Service Early Bird Delivery Hours Late Night Delivery Hours
8A.M. to 11A.M.
Late Night Delivery Hours
10P.M. to 3A.M.
Lexi (Develop delivery service that is unique and reliable delivery service)

7. Mobile App Download the app soon from: The App Store Google Play Store
Lexi (Remember to mention messenger update) Work in progress

8. Baked Goods & Drinks We Sell
Sammi (homemade and fresh, For special orders- call at least one day ahead of time)

9. Target Market Store Location Delivery Service Elderly
Young- Middle age workers
Commuters
CMU students
CMU faculty
Anyone with a Sweet-Tooth
Lexi

10. Baked Bites Rewards Club
Point based system
Each dollar spent = 1 point
Perks
Free birthday treat
Monthly coupons
Special discounts
Save money
Lexi You can register for our rewards club through our website, app download, or come into the store

11. What do CMU Students Think of BB?
Sammi Gave them background info and (I asked them what would they enjoy about Baked Bites if it were to come into the Mount Pleasant area)

12. Specials Birthdays Holidays Special Occasions Postings on social media
Valentine’s Day
Sweetest Day
Special Occasions
Postings on social media
Sammi (Baked Goods Basket or individual items)
Posts on social media

13. Competition Other Bakeries Insomnia Cookies
Robaire Bakery & Doughnut Shop
Max and Emily’s
Tim Horton’s
Only a store location
No late night delivery service
Limited to cookies
Specials
Sammi (mention that we don’t sell cookies because of them)

14. Future Goals Vegan options Gluten Free options
Expand to other campus towns in Michigan
East Lansing
Ann Arbor
Alma
Lexi

15. Employment Opportunities
Hire CMU students
Bakers
Delivery drivers
Cashiers
Managers/ Supervisors
Lexi -Give cmu students a way to earn money while at college
Good starting job
Higher level jobs will look good on resumes

16. Lexi

17. Conclusion Delivery Service Products Target Market Competition
Future Goals
Sammi

18. Questions?