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USSA Partnership Opportunities

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Presentation on theme: "USSA Partnership Opportunities"— Presentation transcript:

1 USSA Partnership Opportunities
U.S. Ski Team and U.S. Snowboarding

2 U.S. Ski Team: All Out! 16 Medals in Vancouver Star Athletes
U.S. Ski Team athletes go All Out every day they compete and every day they train. It’s the way Team athletes live their lives. For U.S. Ski Team athletes it’s: All Out Intensity All Out Danger All Out Passion All Out Speed All Out Endurance All Out Amplitude All Out Commitment All Out ALWAYS! Speedy Peterson Shannon Bahrke / Hannah Kearney Lindsey Vonn Julia Mancuso Bode Miller Bryon Wilson Andrew Weibrecht Brett Camerota/Todd Lodwick/Johnny Spillane/Billy Demong

3 U.S. Snowboarding: Ride With US
Shaun White Scotty Lago Best in the World 5 medals in 2010 Olympic Games U.S. Riders dominate competitive halfpipe and snowboardcross U.S. Snowboarding athletes are passionate, talented, independent and supportive of one another. They take pride in their dominance of the sport. Lindsey Jacobellis Louie Vito Nate Holland Hannah Teter Seth Wescott Kelly Clark

4 TEAM RIGHTS U.S. Ski Team & U.S. Snowboarding logos
Advertising, promotions & on package “Official”, “preferred” or “proud sponsor” Athlete group licensing rights Individual athlete agreements Logo on U.S. Ski Team uniforms Worldwide category exclusivity Co-branded product Access to photo and video library rights

5 WORLD CLASS EVENTS & DESTINATIONS
9 Major Event Weekends 2 Alpine World Cups Alpine Nationals Freestyle World Cup Freestyle World Championship Freestyle Nationals 2 Snowboard Grand Prixs Snowboard World Cup World Class Resorts Beaver Creek Aspen Lake Placid Deer Valley Mammoth Copper Telluride Festival Atmosphere Concerts Nightime events Fan giveaways Sampling village Free fan access Big crowds Athlete engagement

6 EVENT MARKETING TV visible competition signage Event title sponsorship
NBC / Versus / Universal Sports Event title sponsorship Bib sponsorship Resort signage PA announcements Video board advertising Sponsor village Passport program Sampling/demos/interactive

7 HOSPITALITY World class hospitality Events available
VIP tent, credentials and lift access On-site accommodations Five star gift bags Athlete engagement Insider access programs money can’t buy Events available Domestic World Cups & Grand Prix’s World Championships, Deer Valley European World Cup Events

8 USSA MEMBER & E-FAN MARKETING
USSA member base 30,000 E-fan database 80,000+ 20,000+ facebook fans 5,000 followers on twitter 450+ USSA clubs Sponsor affinity programs Special offers to USSA clubs Monthly newsletter special offers / sweepstakes

9 MEDIA Content Distribution Broadcast 10 hours on NBC
23 hours on Versus Additional coverage on: Universal Sports, Fuel TV, RSN Worldwide coverage in 20+ countries Digital Streaming of USSA major events on Universal Sports Sprint, Yahoo!, Sirius, and heavy social media highlight distribution Print Ski/Skiing, Snowboarder, Newsweek

10 GRASSROOTS--The Future
Skiing: Junior Olympics 15,000 youth competitors + families /friends 3,500 athletes qualify for JO’s Participants age range 11-21 12 season ending competitions Snowboarding: Revolution Tour 1,500 youth competitors + families/friends 5 competitions Grand Prix qualifiers Junior Jam Invitational event Best halfpipe riders, age 13 and under

11 BEST IN THE WORLD U.S. Ski Team and U.S. Snowboarding athletes won 21 of Team USA’s 37 medals in 2010 56% of medals World Class training center in Park City Star Athletes competing on U.S. soil every year


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