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Business English 1- Midterm 2
Midterm 2 will be taken in written form It will include 3 parts: Management theory Writing a business letter Business English vocabulary
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Management theory (10 points max)
This part of the test will include questions covering the following topics: Strategy Teams Motivation Leadership Students will be expected to give answers to these questions based on the lectures from Business English
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Writing a business letter (10 points max)
Business letter should cover business topics such as: corporate culture, corporate social responsibility, communication, management theory The students will receive one business letter topic with specific details and their task will be to write a business letter taking everything stated in consideration The students should pay attention to the following units when writing a business letter: Grammar Spelling Vocabulary Formal rules for writing letters in English
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Writing a business letter (10 points max)
Example: You ordered 10 new laptops on behalf of your CEO. You discover that 3 of them are not working, so you have to write a letter of complaint, demanding the supply of 3 new laptops or you will return all 10 and ask for your money back Example 2: Write a letter of inquiry regarding the new advertisement for iPhone 8, asking about the price, delivery and product features.
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Business English Vocabulary (10 points max)
Business English vocabulary includes the following topics: Corporate culture Ethics Corporate social responsibility Planning Teams Leadership Budget Finances and banking Auditing bookkeeping
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Business English Vocabulary (10 points max)
Form and examples: Connect the collocations and put them in the appropriate sentence: A Interest sheet (A3, B1, C2) B balance purchase C hire rate He bought a car on _______________instalments last year. (HIRE PURCHASE) The company’s__________________shows that their budget is not in the red any more. (BALANCE SHEET) I was thinking of buying a house, but the________________would be too high for me to pay, so I gave it up. (INTEREST RATE)
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Business English Vocabulary (10 points max)
Fill in the gaps with the missing words: PATENT, SHARE, DIFFERENTIATE, STRUCTURE, ASSET, TACKLE, COMPETITION, SEGMENTATION, RESEARCH, CHALLENGER If we want to________________ the question of why we have such poor market ______________, we need to conduct a very thorough market_________________ which would define what our biggest problems are. We would probably also have to question market___________________, i.e. who is the market leader, and who is market________________. In the end, we would have to define which company has the biggest market__________ and who has the biggest profit.
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Business English Vocabulary (10 points max)
Preparation material: Williams, C., (2012) MGMT 4, South Western Robbins, S.P. & Coulter, M. (2016): Management, 13th Edition, Prentice Hall. (International Edition) Power point presentations (course page) hand-outs (course page) Consultations: Valentina Boskovic Markovic, Kumodraska, Monday, 7-8 p.m.
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