1. 2.06
Employ entrepreneurial discovery strategies to generate feasible ideas for business ventures/products.

2. Why do companies need to generate new ideas?
To generate new ideas for new businesses, entrepreneurs often look for ways to
Solve problems

3. Creative thinking
Creative thinking process helps aspiring entrepreneurs generate venture ideas

4. Brainstorming sessions…
A facilitator (leader) is needed to keep the group on track
Wise use of time
Encouraging participation and creativity
Remains objective and flexible

5. New ideas….. Advantages Disadvantages
Brainstorming sessions can be unstructured and quickly become out of control
Advantages
More money
Increased creativity
Better society
More pleasant working environment
Better products and services
Better management
Improvements in productivity and reliability

6. What questions help with idea generation?
Clarifying questions – those that help ensure a full understanding of topics; essential for all team members to be working with common knowledge for planning problem solving.
Exploratory questions – emphasize possibilities that have not yet been discussed; enhance teams ability to find creative solutions.
Why questions – these examine the underlying rationale for actions, processes, or circumstances; useful for problem solving, planning and several other purposes.

7. THE CREATIVE PROBLEM SOLVING CYCLE

8. Where do I start…..
Observe what's around you and what's been done before.
Ask for product ideas from customers.
Think creatively about pre-existing products.

9. activity
Use the materials provided to: (note to teachers: give students a random collection of items i.e. ribbon, plates, paper clips, forks, spoons, rubber bands, etc.)
Use the information you have learned today to brainstorm ideas to create a “new” product
Be prepared to share, explain and sell your product to the class

10. Activity
Your teacher has just informed you that you have a midterm coming up. You know you have to study, so you and your classmates form a study group, but you are struggling to know where to begin and remember key concepts. You decide you need a new way to study. You are tired of the boring study guide method, and you want to do something “FUN”. In your group, use some of the strategies/techniques/methods we have talked about in class to generate a “new” product for studying (ie. the product is an idea or new creation for studying – study games?)
Helpful hints:
What current methods do you use to study?