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Published byAshley Garrison Modified over 6 years ago
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BSHOP BSHOP is a HYPERLOCAL mobile application with the unique feature of OFFLINE SHOPPING. CERTIFIED IN START UP INDIA BY DEPARTMENT OF INDUSTRIAL POLICY AND PROMOTION-GOVERNMENT OF INDIA.
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OVERVIEW A blend of Online shopping with the satisfaction of Offline Shopping. BSHOP with its App on Google Play Store as well as Apple App Store is easily accessible for users. Completely different concept ‘TRY & BUY’ to end users. Company's Strategy is to saturate the market with online Ads depicting the company as an better alternative to online shopping. The Company's strategy is to build reputation and market share by establishing our business offerings as a viable alternative to existing online shopping platforms. Updated “Indiamart” for offline retailors & updated “Justdial” for customers.
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RETAILORS CUSTOMERS Problems
No particular platform to display their products. Struggling to attract customers diverted to online shopping. Using social media because of high advertising costs. No platform yet for offline retailors and their customers. Time consuming because of window shopping. E-commerce betrayed or disappointed. Comparison of products. Time consuming process of exchange or return of the products bought online. Don’t know exactly where their choice is available. Time consuming checking out products from different retailors. RETAILORS CUSTOMERS
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RETAILORS CUSTOMERS SOLUTIONS
Have professional profile with all the details of their business such as: shop name, logo, address-ph. Number-working hours & privacy policy. Providing digital shops is Bridging the gap between retailors and customers. Try before buy option is increasing footfall for retailors. Retailors will have their own advertising space in very low cost to get potential buyers. CUSTOMERS Since User can try the product before purchasing, a long time process of Exchange and Return is vanished. Easily finding particular products – time saving for both retailors and customers. Better comparison of products can be done by customers from their home itself. Customers satisfaction as they can try before buy.
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Upload products, offers, schemes etc.
TECHNOLOGY Location based search engine technology. Specially designed for offline retailors. Double check retailors. BSHOP CUSTOMERS RETAILORS Search,compare, book for trial products. Browse their favorite shops and products. Upload products, offers, schemes etc. Store visit
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INNOVATION AND UNIQUENESS
BSHOP provides online shopping option with offline trial facility to help consumer with surety of better quality product. Loss occurred due to cash on delivery, exchange of products, logistic, inventory etc will be saved. Cost effective & user friendly than other advertising media. Get potential buyers with less efforts. More footfall to business. Retailors B-shop is open 24*7 for their customers. Best way to find lifestyle products within city anytime anywhere. City based shopping search engine.
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COMPETITIVE LANDSCAPE
SOCIAL MEDIA PLAYERS in terms of fashion and lifestyle. All e-commerce companies. Search engines. Information providing web services. Online and offline advertising platforms. Commission agents for the sale of products.
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COMPETITIVE ADVANTAGES
BSHOP is the only one, targeting & providing space to offline retailors ONLINE. Major loss in e-commerce occurred due to cash on delivery, exchange of products, logistic, inventory etc, will be saved. Cost effective advertising media for retailors. Mediator between offline retailors & their customers. Connecting both with the help of technology. Advertising competitors like newspaper ads, radio broadcast, Pamphlets, banners are fail when it comes to products displays. BSHOP is 24*7 service. Retailors & customers both can use anytime. No commission charged on products. Just monthly subscription.
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GO TO MARKET STRATEGY Key Players Marketing & Sales Pricing
Boutique owners Jewellers : Gold & Imitation Fashion designers Flagship stores Home decor/ furnishing Clothing, footwear, accessories retailor Craft creators Marketing & Sales Direct marketing Advertising on radio & Tv Digital marketing on social media. Pamphlets & pdfs Videos Fashion bloggers marketing Retailors primacies(like paytm) Pricing 2 types of fees: Subscription fees Advertising fees It will be paid by retailors for using BSHOP platform 2500/ month Subscription will taken quarterly or annually (discounted rate for annum package)
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RETAILORS*SUBSCRIPTION
REVENUE YEARS RETAILORS SUBSCRIPTION REVENUE QUARTERLY ANNUALLY Rs /each Rs /each RETAILORS*SUBSCRIPTION YEAR 1 1500 1000 3.9 cr. YEAR 2 2500 2000 11.4 cr. YEAR 3 4000 3000 23.55 cr.
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REVENUE Break even will be reached by 1.8 years.
Total revenue after 3 years will be 39cr. Complete hiring when we will cover major cities. We will raise more money after 3 years.
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T E A M MR.PRASAD PALAV MISS. DIPTY KADIWALA OTHERS
Founder & CEO of BSHOP. Graduate in bachelors of business administration with specialization in human resource from Veer Narmad South Gujarat university (VNSGU). Work experience: ESSAR STEEL for 3 years on field. MISS. DIPTY KADIWALA Co-founder & Managing Director of BSHOP. Post graduate diploma in business management from CQU university Australia. OTHERS 2 technical person, 1 social media person, 1 accountant, 5 marketing person, 1 graphic designer & 1 lawyer.
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CURRENT STATUS Tried app with local designer & jewellers
App launched & running in android & Apple app store Website is live on web Looking for funding to develop & grow business After getting funded, planning to reach tier 1 cities retailors Registered as BSHOP ADVERTS LLP. In search of talented employees to complete our team Tried app with local designer & jewellers
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