1. Office Adress Law Registration
Company Name
Office Adress
Law Registration

2. Flow Company Purpose Problem Solution Why Now Market Size Competition
Product
Business Model
Team
Financials

3. Company Purpose
Define what you try to achieve through your company in a single declarative sentence

4. Problem Describe the pain of the customer
Outline how the customer addresses the pain today

5. Solution
Demonstrate your company’s value proposition to address the pain your customer have

6. Product Market Fit Where your product stands right now
Provide evidence that your product successfully addressing the problem

7. Why Now Let us know the historical evolution of your industry category
Define recent trends and development that make your solution will be possible and take off

8. Market Size Identify your customer Persona
Calculate Total Available Market (TAM), Serviceable Available Market (SAM) and Serviceable Obtainable Market (SOM). Be clear and specific with your number.

9. Competition List every other players in your market
List your competitive advantage

10. Product
Product Line Up (Form Factor, Functionality, Features, Architecture, Intellectual Property and so on)
Development Roadmap (3-5 years ahead)

11. Business Model Revenue Model Pricing Strategy Average Basket Size
Lifetime Value of the Customer
Sales & Distribution Model
Customer pipeline List

12. Team
Founders & Management Team
Board of Directors
Board of Advisors

13. Financials Profit & Loss Report Balance Sheet Cash Flow Cap Table
The Deal that you offer