1. Perfume Advertisement
By: Haodi Zhang

3. Name of Brand Bellodor (neologism)
Bella means beautiful in Italian
Odor means smell in English
Together, the name means beautiful smell
Simple meaning of name allows easier recognition and remembrance by consumers

4. Language Techniques Use of adjectives Use of imperative
Compound sentences
Weasel word
Bandwagon
Feel the scent of your boyfriend. This fragrance resembles the scent that is left onto a woman by a man. It will evoke the memories of the time you spent with your boyfriend. The alluring harmony of vanilla and amber creates both a sweet and natural scent that will comfort you for sure. Join Natalie Portman, and feel the presence of your man not only on your body but also in your mind daylong.

5. Slogan
“Wear Bellodor and go out your door”
Rhyme
Imperative

6. Visual Techniques Star power Emphasis on “new” product Color choice
Famous actress
Naked (sexy)
Emphasis on “new” product
Color choice
Background color is beige and brown, creating a luxurious sense
Simple font and white font color is also used to create calmness and luxury
Link to website

7. Appeal to Audience Appeals to the needs of emotion
The need for change, variety and excitement
The need to be attractive