1. Strategic Drivers for Business Growth & Sustainability…
Strategic Drivers for Business Growth & Sustainability…..A Closer look at Walgreens
Tracey V. Bell
Manager, Supplier Diversity - Retail

2. Corner of Happy & Healthy: Business Overview
Nations largest and leading drugstore in sales & profit
Fiscal Year 2012: Net Sales $71.6 Billion
Fiscal Year 2012: Net Earnings - $2.1Billion
8096 Drugstores (May 2013)
11K square feet in selling space for 18K items
Service 6.3 Million Customers, Daily
784 Million Prescriptions, Annually
240,000 Employees
Mission-- “….where health and happiness come together to help people get, live and stay well.”
Source:

3. Walgreens Marketplace Business Drivers
Corporate Strategy
Operations
Points of Differentiation
Cultural Beliefs
Walgreens Marketplace Business Drivers
Create a Well Experience for customers through four strategies – customer value, innovative products and services, systematic localized offerings and the most relevant networks and formats.
Creating a complete Well Experience for our customers across all of our touch points;
Establish an unprecedented and efficient global platform through our strategic partnership “that will be very difficult, if not impossible, to replicate.”
Help people get, live and stay well.
Source:

4. Supplier Diversity Business Alignment & Interface
Customer Value
Innovative Products & Services
Systematic Localized Offerings
Most Relevant Networks & Formats
Supplier Diversity Intake
Community Corner
Private Brands
Supplier Diversity
Business Resource Groups
Power of Alignment
Human Resources
Community Management

5. Walgreens Supplier Diversity Functionality
Consumer Packaged Goods
(CPG)
Retail
Supports corporate strategies among diverse product suppliers
Services
Supports corporate strategies among service, non-consumer packaged goods suppliers
Operations
Supports corporate strategies to insure alignment and integration of programs and activities relative to diverse retail and service suppliers
Shelving / Fixtures
Facilities/Construction
Printing
WBE, MBE, VBE, LGBT, HBE, DOBE American Indian, Asian, Small Business

6. The Business of Diverse Businesses
Walgreen Company
9/8/2018
The Business of Diverse Businesses
Value Proposition
Quantify the current size of the Market
Outline the market drivers
Channels of Trade
Competitive Landscape
Product Point-of-Difference (POD)
New, Better, Different (Well Experience)
Claims, Patents, Ingredient Stories
Unique Target Market
Pricing Strategy
Is there Alignment with Corporate Strategy?
Promotion and Pull Through
Drive Store Traffic
Advertising / Promotional Activities & Schedule
Product Life Cycling
Project Sales
Distribution and # of Stores
Sales Per Store, Per Week & Annualized
Value Proposition
Strategic Alignment
Well Experience Impact
Innovation
Expanded Commerce

7. Progressing Towards Sustainability
Corporate Strategies
Well Experience in Communities
Strategic Business Units
Merchandising
Global Sourcing
Pharmacy Services
Pharmacy Merchandising
Private Brands
Community & Government Relations
Community Management
Human Resources
Diversity Communications & Networks
Business Resource Groups
Regional Councils
External Business Partnerships and Alliances
General Market Allies
NMSDC, USBLN, Chambers of Commerce, etc.

8. In Summary...Growth and Sustainability in Supplier Diversity can be measured by the ability to which diverse businesses can align to, demonstrate, and build upon strategic business drivers.
Integrate Corporate Strategy
Build Strategic and Quality Vendor Pools
Recognize and Communicate Performance
Strengthen and Expand Partnerships & Alliances
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