1. Danielle Berman, Lianne Budd, Kimberly Chong and Kerianne Hofsiss
The
Big Apple
Danielle Berman, Lianne Budd, Kimberly Chong and Kerianne Hofsiss

2. Mission Statement Mission Statement
“The Big Apple offers a bite of New York City for everyone. We are dedicated to satisfying all guests by providing the complete experience through our remarkable food, prompt & friendly service, and unforgettable sights!”

3. Educated professionals
Demographics
Demographics
Research Methods
Delphi
Focus Groups
Surveys
Target Market
Young
Single
Educated professionals
Location
21 W. Fullerton Ave.
Bridgeport, Chicago
Near shopping centers

4. Mission Statement Front Of The House
Waiting room resembles Penn Station
NYC skyline adorns top half of walls
Decorated with pictures of NYC famous spots and people
NYC chic atmosphere
Bar located in back
12 Beers on tap
100 Different Liquors

5. Mission Statement Menu Development
Popular areas of NYC represented for each category of menu items
Menu items are named after famous NYC sights within that area
Each menu item is reminiscent of NYC food
Aimed towards target market

6. Recipes Bourbon Apple Filling Yield: 80 portions Prep time: 20 mins
Cook time: 30 mins
Total time: 1 hr 20 mins
Equipment:
1. Knives for dicing apples
2. Large mixing bowl
3. Measuring utensils (wet and dry)
4. Large wooden spoon to mix ingredients
Procedure:
1. Preheat oven to 400 degrees F.
2. Dice apples into cubes no larger than 1 in.
3. In bowl, mix diced apples, cornstarch, sugar, lemon juice, nutmeg, cinnamon, and bourbon until thoroughly combined.
4. Allow mixture to stand for 5 minutes to soften cornstarch.
5. Stir mixture again.
6. Spoon 6 oz. portion into pie shells.
7. Bake in oven for minutes.
Ingredients
8 Yield
Amount
80 Yield
Procedure
Diced granny smith apples
6 c. (EP)
60 c. (EP)
Dice apples into cubes no larger than 1 in.
Corn starch
1/4 c.
2 1/2 c.
Place cornstarch into mixing bowl.
White sugar
1 c.
10 c.
Place sugar into mixing bowl.
Ground nutmeg
1/4  tsp.
5  tsp.
Place ground nutmeg into mixing bowl.
Ground cinnamon
1/2 tsp
1 tbsp., 2 tsp.
Place ground cinnamon into mixing bowl.
Jim Beam Bourbon
2 tbsp.
1 1/4 c.
Pour bourbon into mixing bowl.
Lemon juice
2 tsp.
~7 tbsp
Mix lemon juice into mixing bowl with cornstarch, diced apples, sugar, nutmeg, cinnamon, and bourbon until thoroughly combined.
Notes:
Recipe above is only apple pie filling, one portion is equal to filling for one portion of mini pie crust
Fresh diced apples are a potentially hazardous food and must be kept cold. Food safety standard: Hold freshly diced apples at degrees Fahrenheit. Immediately put fresh apple into wet mix.
Always wash hands and sanitize surfaces, and utensils

7. Overhead fixed expenses
Pricing Factors
Mission Statement
Overhead fixed expenses
Labor Costs
Food Costs
Competitive Factors

8. MyKitchen Flyer

9. Production

10. Mission Statement Statement of Policies and Procedures
Safety & Sanitation
Night Maintenance
Preventative Maintenance
Environmental Management
Energy Conservation Procedures
Receiving, Delivery & Storage
Inspection
Times
General Procedures