1. Hear Everything. Defeat Everyone.

2. WHY CRAVE?
Crave’s portfolio encompasses a diversity of gaming enthusiasts who rely on our reporting to fire their passions and to incite new discoveries.
Both Crave and GameRevolution boast fans who are hyper aware of the biggest and best in gaming and who insist on the type of “gaming currency” our coverage delivers from an insider p.o.v.
CRAVE M18+
The Crave fan is a seeker of male-centric cultural currency – life and style, sports, gaming, entertainment – and of brands that help him define his personal identity.  He has diverse interests and Crave is his go-to resource to find out more about his world  comp index for gaming (male 18+)
GAMEREVOLUTION M18+
3.1MM Game Portfolio
Frequently advise others on video games:
327 Comp Index
Spent $200+ on video games:
593 Comp Index 2

3. Influencer Video Program Gamers are achievers. They play to win.
Gamers play to accomplish difficult challenges, and they play to win! In the arena of today’s incredible advances in gaming technology, the equipment a gamer plays with is essential for victory. We hear before we see, and this is a huge asset, especially in advanced gaming.
The Turtle Beach Stealth series of premium gaming headphones gives gamers super human hearing through incredible sound quality and depth, giving gamers the edge they need to achieve victory.
Crave will create a custom editorial and video program that features a popular YouTube gaming influencer with a massive online following. The program will heavily feature Turtle Bay Headphones as a key component for successful gaming.

4. Influencer Video Program
To reach a significant gaming audience, Crave and GameRevolution will partner with a popular gaming Influencer to test run the
Stealth 700 Headset while playing the highly anticipated Destiny 2 game launching early September.
The Influencer will speak to the convenience of the headset, including the new Bluetooth connectivity to the new Turtle Beach Hub app and the new flip up high sensitivity microphone. He’ll also speak to the quality and fit of the 50MM over-ear speakers, providing 100% perfect audio as he plays the game.
Once the video has been filmed, the Crave team will edit the video and debut it on GameRevolution.com, along with shared posts across CraveOnline. The video will focus on the key elements of the headphones, including why they’re essential for victory.
The GameRevolution article and video will be promoted via editorial co-brands, social promotion and homepage promotion. The Influencer will also do (2) social media shout-outs on his accounts as well.

5. Influencer Examples HIKEPLAYS 2.1MM YT Followers TMARTN2
*Names are for reference; final Influencer will be discussed and approved pending final campaign order.

6. PAX West Editorial Sponsorship
Online Coverage
GameRevolution will be all over PAX West, providing exclusive coverage to prepare readers for the largest consumer gaming event in North America!
Coverage Includes:
Custom articles including lead-up coverage (listings of panels, exhibitors, things to do), news, hands-on previews, and cosplay photo galleries
Editors live on the show floor providing continuous live reporting
Social Promotion to keep readers up to date in real time
Oculus Receives:
100% SOV, Content Lives On GameRev
“In Partnership” Slug & Brand Logo On All Sponsored Articles
Distributed Across The Crave Portfolio Via High-impact Units
Promotion Via GameRev Homepage, Cobranded Units, And Social Media Channels

7. High Impact Videostitial
The Videostitial is a fully immersive, cross screen experience that will feature Turtle Bay Headphones video, commanding attention from a community of highly qualified readers engaged with authoritative gaming content across our portfolio.
Drive awareness and engagement with a true high impact full screen ad experience
Create a sense of urgency and a desire to “know more”
Capture readers wherever they are consuming our content with a cross device experience
First Gaming CTR = 18%
Average non Gaming CTR = 9%

8. Gaming Takeovers And Targeted Media
Message saturation to a targeted enthusiast audience who are prime gaming targets.
PARTNERSHIP ELEMENTS—
Takeovers to align with campaign flight across popular gaming sites within our portfolio
Takeover includes roadblocks, reskins, and a custom Turtle Bay Headphones branded overlay.
HPTO and 1st impression arrival pending final investment
And Targeted Media

9. Gaming Roadblocks
Reach the right audience at the right time with our robust targeting capabilities that will strengthen brand awareness and purchase intent.
Through these targeted roadblocks across key gaming channel sites within our portfolio, we will help “brand-build” for Turtle Bay’s premium headphones.
PARTNERSHIP ELEMENTS—
Roadblocks throughout the flight across popular Gaming sites within our portfolio
Lower CPM than a HPTO but just as high of a CTR
Standard units and skins

10. Billboard Plus Via Crave Franchise Channels
Designed to stop readers in their tracks, this attention-commanding unit drives broad audience awareness and creates a sense of urgency around time-sensitive promotions and product launches.
High-impact unit greet users in an expanded state with prominent branding and large video player.
Showcases advertiser’s image/video assets in prime, highly visible locations.
Ideal for product-driven messaging (product launches, tune-ins, events).
Features :15 to :30 video with full controls so user can replay the video as often as they like.

11. Thank You
Name