1. Alcoholic drink adspend by global region, Q4 2013
January-December 2013, % share, total alcoholic drink adspend $6.1bn
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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2. Growth in adspend by global region, Q4 2013
January-December 2013, year-on-year % change
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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3. Total drink adspend by category, Q4 2013
January-December 2013, % share. Figure in brackets is y-o-y % change
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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4. Alcoholic drink adspend by category, Q4 2013
January-December 2013, % share, total alcoholic drink adspend is $6.1bn
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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5. Growth in alcoholic drink adspend by channel, Q4 2013
January-December 2013, year-on-year % change
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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6. Share of alcoholic drink adspend by channel and market, 2013
January-December 2013, % share
Source: Nielsen Global AdView Pulse, Q4 2013
Note: Data are not available for all media for all markets.
Extracted from Adstats: Alcoholic drinks adspend
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7. FMCG adspend by category, 2013
January-December 2013
% share, where FMCG total adspend is $68.9bn
Source: Nielsen Global AdView Pulse, Q4 2013
Extracted from Adstats: Alcoholic drinks adspend
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8. Top 10 alcoholic drinks advertisers in the US, January-June 2013
January-June 2013, $m
Source: The Nielsen Company
Extracted from Adstats: Alcoholic drinks adspend
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