1. stimulating enterprise
in low enterprise areas
Colin Bell : Managing Director : Winning Moves
International Enterprise Promotion Convention

2. hello

3. background

4. local enterprise growth initiative

5. enterprise awareness – sharing the success
channel developers
LV / ABDN / HFA / Barca
engagement team
community motivators
places for people
roots 4 enterprise
coaching team
barca
developmental workshops
ATL
My Biz
Business Link
(enterprise insight)
(sts – project team)

6. big principles

7. you can’t just parachute in and make people more enterprising
big principles
you can’t just parachute in and make people more enterprising

8. people don’t connect enterprise with themselves
big principles
people don’t connect enterprise with themselves

9. people don't need theory, they need confidence and belief
big principles
people don't need theory, they need confidence and belief

10. enterprise is a journey & you can’t make it overnight

11. big principles
the end

12. no preconceived routes
big principles
no preconceived routes
as much about education, training, volunteering, employment as starting a business…

13. facilitators run their own business
big principles
facilitators run their own business

14. what we did

15. powerful branding that connects with emotions
awareness
powerful branding that connects with emotions

16. awareness

17. work with the grassroots & trusted networks
awareness
work with the grassroots & trusted networks

18. motivational events/activities
aspiration
motivational events/activities

19. inspiring > challenging
belief
workshops
interactive > fun
inspiring > challenging
unintimidating

20. workshops cont figure out where you want to be develop ideas
belief
workshops cont
figure out where you want to be
develop ideas
learn from others
remove the clutter
focus
plan

21. fun, colourful, inspirational – accessible, materials & tools
belief
fun, colourful, inspirational – accessible, materials & tools

22. congratulations you have reached the starting line
develop & act
congratulations you have reached the starting line

23. short term impact

24. impact
900 people engaged

25. impact
87% developed idea

26. impact
88%
feel confident to make progress

27. lessons

28. lessons
bottom up is best

29. don’t confuse enterprise with entrepreneurship
lessons
don’t confuse enterprise with entrepreneurship

30. lessons
think place

31. lessons
plan for ministers need to quote numbers…but don’t let it compromise the mission!