1. Pitch!

2. The Idea…
The year is A man gets attacked in an alley in London but the attacker isn’t normal. The man appears to die, but he wakes in a room, he starts to burn, what is he?

3. Target Audience? 15-30 year olds Male and Female
Fans of Science Fiction and Fantasy
Lovers of Mythical Creatures

4. Most people love Sci-fi Fantasy films.
Why that audience?
My idea is close to the traditional view of Vampires and the fan base is looking for more films on these mythical creatures.
Most people love Sci-fi Fantasy films.

5. Unique Selling Point Keep it traditional, but slightly changed
Create an enigma.
Create references to traditional views
Make the audience want to ask questions about, rhetorical.

6. Create a suitable audience
Edit the film creatively
Make it interesting and make the viewer want more.
Add in dramatic music
Different angles and movement to make it dynamic.

7. Register and style STYLE REGISTER
Make the attacker look as if he is flying
Uncanny, Marvellous, Fantastic
Sci-fi Fantasy.
REGISTER
It’s dark and raining
Dark essence and mystery
Then, light and even more mysterious.

8. If in the dark, have a light source.
Message
Don’t go out alone!
Always keep to roads
If in the dark, have a light source.