1. A Fundraising Fit for All: Urban, Rural and Suburban Part 1
Presented by:
Darlene Ike, Meals on Wheels for Chemung County
Malcolm Murray, Citymeals on Wheels
Lisa Woodring, Meals on Wheels Foundation of Western New York
October 6, 2017

2. A little about our programs

3. Citymeals on Wheels 18,414 Clients 15,412 Volunteers
2.2 million home-delivered weekend, holiday and emergency meals served annually
In 2016 total philanthropic dollars raised was $19 million
Total budget is $29 million
Staff – 30 people

4. Meals on Wheels for Chemung County
235 Clients
217 Volunteers
350 Meals served per day
82,000+ meals served in 2016
In 2016 total philanthropic dollars raised was $1,137,152
$104,622 annual fund
$27,520 major fundraiser
$1,005,010 capital campaign
Total budget $516,000
Staff - 2 full time including Executive Director plus 8 part time

5. Meals on Wheels Foundation of Western New York
3,455 Home delivered clients
1,700Volunteers
3,600 home delivered meals and 1,500 congregate meals served per day
911,000 home delivered meals and 239,307 congregate served in 2016
1.5 Million meals produced in 2016 through home delivered, congregate and other business
In 2016 total philanthropic dollars raised was $1,316,362
Total budget $8,085,599
Staff - 3 full time including Chief Executive Officer and 1 part time

6. What are we covering today?
Goal Setting
Government Funding
Board of Directors
Special Events
Grant Writing

7. Goal Setting

8. Goal setting The need What do you want to achieve?
Look back at past successes
Think strategically

9. Government Funding

10. Government Funding Local, state and federal sources
Proposed federal budget cuts
Leveraging budget process and cuts

11. Board of Directors

12. Board of Directors Setting expectations in advance Give or get
Understanding Board priorities and interests
Setting roles
Generating new leads
Dashboards

13. Special Events

14. Event Basics Develop a timeline Set goals and budget
Recruit help – be specific!
Divide work into subcommittees
Appoint subcommittee chairs for accountability
Set expectations (planning and day-of)

15. Sponsorship Who to target: Who has given in the past?
Who is giving in the community and/or to other events?
Who does your committee know?
Who would be a good fit for your mission?
Who are spending money with?
Tips:
Define levels and benefits
Start as early as possible
Have board/staff/committee sign appropriate letters
Follow up calls
Be ready to apply through company-specific portals

16. Auctions Have board/staff/committee sign appropriate letters
Follow up calls
Have generic form letter available to anyone
Gift gathering parties
Ask boards and committees to contribute at meetings

17. Attendance Boards, committees, staff, volunteers
Free calendars/notice boards
Social media and digital assets
Community partners
Sponsors
Advertising

18. Third Party Events May not even know until afterwards
Develop plan/policy if asked
Weigh benefits and requirements
Be realistic
You can say “no”

19. Grant Writing

20. Grant Writing Developing your toolkit Know your funder
Know and establish the deadline
What is your need
Establish goals and measurable outcomes
Project timeline
Follow Up and Funding Notification
Congratulations – Your project was funded! Now what?
If at first you don’t succeed…

21. Questions?

22. Wrap Up Contact Us! Darlene Ike – darlene@mealsonwheelschemung.org
Malcolm Murray –
Lisa Woodring –