1. Connecture: Streamlining Planning and Reporting
Connecture (NASDAQ: CNXR) is a leading web-based consumer shopping, enrollment and retention platform for health insurance distribution. Their customers are health insurance marketplace operators such as health plans, brokers and exchange operators, who must distribute health insurance in a cost-effective manner.
Challenge
Needed to evolve current reporting and planning processes, selected Oracle PBCS as a single platform for financial planning, forecasting, and reporting, including detailed workforce planning, reporting, and modeling to facilitate the following processes:
Monthly reporting and planning at the Company, Business Unit, and Cost Center level
Preparing Consolidated and Consolidating Balance Sheet and Profit & Loss (P&L) Statement
Variance reporting of Actuals against both Plan and Forecast
Data integration of Oracle GL and ADP Workforce data files
To meet requirements, Connecture turned to Key Performance Ideas

2. Connecture: Streamlining Planning and Reporting
Solution
Built a single planning and reporting application that contains two different databases aligned with appropriate dimensionality and functionality:
Finance: contains all general ledger (GL) accounts and all necessary GL string information
Employee: contains employee level data and statistic accounts related to salaries and bonuses
Version control is utilized to manage the various iterations leading up to the final plan
Plan facilitates planning and reporting at the level of detail necessary to satisfy forecasting and reporting requirements; therefore, such business processes can now be executed by Company, Business Unit, and Cost Center
With the help of Key Performance Ideas:
End-users have improved processes for capturing and accurately reporting financial data
Cumbersome dumps of data and linking spreadsheets used in the past have been significantly reduced
Data is available at the click of button

3. Connecture: Streamlining Planning and Reporting
Benefits Achieved
Implemented PBCS for financial reporting of Actual, Plan and Forecast data at all levels of the business
Provides workforce labor planning, the Company’s largest expense, to make headcount, salary and compensation planning fast and efficient
P&L planning by Company, Business Unit, and Cost Center
Actual to Plan Variance Reporting
Consistent and dynamic templates to update the plan
Ability to plan workforce changes
Data entry of global factors to facilitate planning, as well as salaries, raises, and bonuses
Templates and calculations to transfer and split workforce labor costs
Version control to manage plan iterations