1. WELCOME TO ROTHERHAM PIONEERS
23rd November 2017
@Pioneers4Roth

2. What’s happening today…
A warm welcome To RNN Group & Rotherham Pioneers
John Connolly, Chief Executive RNN Group
The Rotherham Story: Pioneering what is unique and special about Rotherham
Jackie Freeborn, Place Manager
 The Great Update – Developments, news and things to be proud and shout about in Rotherham
Simeon Leach, Economic Strategy & Partnership Manager, RMBC
A Pioneering Partnership : Pushing Boundaries - Housing developments & business opportunities
Wates Residential: Ian Barnes & Rob Butterworth
Education Excellence : Pushing Boundaries, University Centre Rotherham
Phil Sayles, Deputy Principal RNN Group
Seeing is Believing : Short Tour of University Centre Rotherham (UCR) site, Doncaster Gate
Business networking : Business support team on hand - A Fond Farewell – 9.45am

3. THE ROTHERHAM STORY
The Story has an outline…
Opening paragraph… “Rotherham is a special place that has ambition...”
It’s plot will embody …
Engineering Excellence
Living Green
Pushing Boundaries
The content is a continuous flow of positive stories from business, from developers, from leaders on what we have to be proud of and identify what is unique, interesting & appealing for business growth & investment….to create an ever developing ‘living story’

4. The Rotherham Story: Changing the narrative for Business Growth & Investment
Emotional Intelligence: Infrastructure
Positive: Negative
Reality: Perception
Reinvention: Rhetoric
Existing: Potential
Heritage: Diversity
Me : We
Culture: Unconscious bias
Needs: Wants
Listening: Voice
Arh But: Wow really!

5. The Rotherham Story will evoke…
Feeling of Belonging
Sense of Responsibility
Feeling of Confidence
Sense of Courage
Feeling of Optimism
Sense of collectivism
Transforming Rotherham
Great place to invest, to do business, to work, live & enjoy

6. Developing the Narrative…
Tell us… What the ‘The Rotherham Story’ means to you…
Stories & examples how you can promote & use
Engineering Excellence
Green Living
Pushing Boundaries
What is ….Quirky, unique & unforgettable about you, your business, your Rotherham
How could you as a Pioneer help promote Rotherham as a great place to invest, do business, work, live and enjoy?

7. THE ROTHERHAM STORY
Pioneers Welcome Box – Pioneer pin, certificate, Tool Kit to help you promote Rotherham, connect to CSR
Profile – What’s good great unique about you & your business
Developing social media
Web site – Update to current website, making it ‘live’- connectivity to other website that promote Rotherham – Rotherham Biz etc.
Place Marketing & Communications – Ambitions to have ONE brand with everything that is positive, progressive and new developments
Analysis of communications to business and wider partners eg websites, newsletters etc to have greater connectivity and consistency of message
News ideas on encouraging and supporting business & trade opportunities within Pioneers and the wider business community
Events – breakfast, lunch, after work
Embracing all the City Regions assets
Creating Corporate Social Responsibility for Rotherham
Shared Values - Shared Vision – Shared Opportunities

8. PIONEER CHRISTMAS MAGIC “Apothecary to the Magical”
Join us for a some
PIONEER CHRISTMAS MAGIC
Grimm & Co
“Apothecary to the Magical”
18th December 2107
@Pioneers4Roth