1. Consumer Energy Advice in Finland Approach and Examples
Harri Heinaro Motiva Oy
10/2017
Consumer Energy Advice in Finland - Harri Heinaro, Motiva

2. Consumer energy advice in Finland - Harri Heinaro, Motiva
Motiva Oy – a State Enterprise
Working with
Public administration  ministries  governmental agencies
Working for
Consumers  companies  public sector
Aiming for
resource-efficient finland
Combining
Energy efficiency
Material efficiency
Renewable energy
into
Resource efficiency
competent, healthy, competitive and responsible.
Using
solutions & methods
advice & training
networks & cooperation
information & communications
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

3. Consumer Energy Advice in Finland
Coordinated by Motiva
Home Owners’ Association
Utilities
Finnish Real Estate Federation
Finnish Real Estate Management Federation
Consumer Organisations 11
Regional
Advisor Organisations
10/2017

4. Consumer energy advice in Finland - Harri Heinaro, Motiva
Consumer advice on energy issues guidance on energy efficiency and sustainable consumption on the internet and by regional advisors throughout Finland.
Energy Advice Service coordinated by Motiva
Provides reliable and impartial information on energy-efficient housing & living, building & renovation, and mobility.
Supports regional energy advisors’ work by developing materials and tools, providing training and also by networking the local and regional stakeholders.
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

5. Facebook @asiaaenergiasta
About Energy –
Energy advice on Facebook
Energy Advisor
at Your Service
on Facebook!
10/2017

6. 75 % 40 000 28 000 Consumer advice on energy issues
Annually energy advice is given directly and at events to nearly
Regional advice service reaches nearly
Energy advice website
has annually some
75 %
40 000
28 000
Consumers
Of the FINNISH Population
VISITS
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

7. Campaigns Tools Collaboration Regional examples
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

8. Living on Your Housing Companys Money

9. In Finnish, ”hukka” means ”wolf”, but also ”loss”.
What is Energiahukka?
Energiahukka is an urban big bad wolf that stalks housing companies across Finland.
Energiahukka likes to open windows, turn heaters to the maximum, run excess water from the taps, and to cause unnecessary workload for the real estate manager.
The actions of Energiahukka advance the global climate change while the housing companies lose money.
Energiahukkajahti is a year long energy efficiency campaign that challenges housing companies to carry out simple and cost effective measures to reduce their energy consumption.
Housing companies can join the campaign on the campaign website
Instructions on how to reduce energy consumption can be downloaded free of charge.
Over 780 housing companies have participated in the campaign so far.
In Finnish, ”hukka” means ”wolf”, but also ”loss”.

10. Get rid of the “hukka” with these measures
All building types
Seal windows and doors
Adjust ventilation
Adjust heating system
Optimize water consumption
Electricity saving measures
For semi-detached houses and row houses
Add insulation to the roof
Install air-to-air heat pumps
Detailed instructions from

11. Results of a survey on the participating housing companies
Have you carried out any of the energy saving measures in your housing company that were proposed in the Energiahukka campaign?

12. Online heating system calculator tool for consumers (detached houses)
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

13. Consumer energy advice in Finland - Harri Heinaro, Motiva
Co-financed projects and campaigns Lamps and lighting, and radiator heating systems
Same type of campaings/projects are going on with heat pumps and building automation systems and all the materials will be realeased at Motiva webpage free of charge
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

14. Helsinki Region Solar energy in households – website for information
Tarjous laitteista vain kampanja-aikaan keväällä 9 kpl toimijoita
Website offers information on correct sizing, comparison, and purchasing of solar systems,
with case examples and cost predictions.
Solar Energy Consumer Events in Helsinki Region (in 2017)
Close to 200 participants
Solar Energy Systems Comparison
9 major system installers involved
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

15. Tampere Region Rane energy advice, Tarmo+, and EU-GUGLE
Tarjous laitteista vain kampanja-aikaan keväällä 9 kpl toimijoita
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva

16. For more information www.motiva.fi/en
Thank You!
For more information
10/2017
Consumer energy advice in Finland - Harri Heinaro, Motiva