1. Intelligence for Everyone Improving Enterprise Intelligence
Sylvain Pavlowski
SVP Sales, EMEA, Information Builders

2. Intelligence for Everyone – What is it?
Create an environment that enables the connected and extended Enterprise to strategically transform their business to gain competitive advantage, find new revenue opportunities and optimize their cost structure

3. Intelligence for Everyone - Benefits
Gain insight through value added customer experiences to increase satisfaction and loyalty
Address the needs of all user populations across the enterprise and outside the organization
Mobile enablement for “BI on the go” on ALL devices
Extend Analytical applications to create new revenue opportunities and deliver higher margins

4. The world is changing The 3 on-going revolutions :
Mobility : more data consumerization, connected and disconnected, on any device, for Everyone
Real Time : Provide context to information at any time
Event Driven : provide accurate business view in real time – Predictive

5. 3 Key components to enable ‘Intelligence for Everyone’
Bad
data?
3 Key components to enable ‘Intelligence for Everyone’
# 1 - DATA
Monetizing Data as a corporate asset : a 10% increase in data accessibility translates into an additional $65.7M in net income for a typical fortune 1000 – Baseline
According to author Larry English, data quality issues are costing companies 20-35% of their operating revenue
Thinking beyond the change ahead :
Data in Motion and Data at Rest – Real Time Data Movement
Include context to enrich value
Big Data
Available on any device
To all and Trusted (IT Centric)
Objectives :
Fully Integrated Data Experience
Information Relevance and Trust

6. Data Set Presented to User
The Data Value
Business Event
$$$$
Data Collected
$$$
Data Set Presented to User
Business
Value $$
Decision Made $
Action Taken
Time 6

7. The value of Data is a function of time
The Data Value
Business Event
The value of Data is a function of time
$$$$
Data Collected
$$$
Data Set presented to User
Business
Value $$
Decision Made $
Action Taken
Time 7

8. 3 Key components to enable ‘Intelligence for Everyone’
Bad
data?
3 Key components to enable ‘Intelligence for Everyone’
# 2 - Wider Processes = Richer Analytics
Need for Predictive and Event Driven – Strategically transform the enterprise –> The Analytical challenge
Widening Data Access in processes (360° view)
Enterprises are not efficient within silos
Break the 20/20 rule
ERP
Marketing
CRM
Objective:
Business Agility and Adaptability

9. 3 Key components to enable ‘Intelligence for Everyone’
Bad
data?
3 Key components to enable ‘Intelligence for Everyone’
# 3 – Information Consumer : A new Paradigm
Adapt the information consumption to Digital natives
Multiple business cases (DD, Statistical, Reporting)
Connected and Disconnected
Different ways of consuming the same information
BYOD : a reality in Enterprises
Connected Enterprise :
Expand reach beyond the Firewall
Include enterprise eco-system
Objective :
Empower Intelligence for Everyone

10. Business Value Quadrant – Measuring the Value
Access
Trust
Adoption
Economies of Scale–
Information Relevance
and Trust
Information
Strategic Business Transformation–
Intelligence for
Everyone
Business Insight
Lower TCO–
Fully Integrated
Data Experience
Business Process Optimization–
Business Agility
and Adaptability
Data
Business Value IT
Business

11. Intelligence for Everyone – What to look for ?
Integrated Platform : Integration, Integrity and Intelligence in a single platform
Application Mash-up : Combine any type of application, Customizable experience
Robust Analytical platform : Mobile Agnostic, Blending of social and corporate data
Real time, Event Driven and Predictive : Real time decision making, Statistical models

12. Merci !