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Megan Wingate Stephanie Dilsner Product Marketing Specialist, Product

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Presentation on theme: "Megan Wingate Stephanie Dilsner Product Marketing Specialist, Product"— Presentation transcript:

1 Good afternoon everyone and welcome to this week’s edition of the Product Webinar.

2 Megan Wingate Stephanie Dilsner Product Marketing Specialist, Product
Stephanie Dilsner Product Manager, Product Today we have myself, Megan Wingate, the Product Marketing Specialist for our Vendasta product team And Stephanie Dilsner, Product Manager for our new product we are here to talk about today.

3 Website Pro New release! Aug 9 Website
So without further adieu, we are sooo excited to introduce: Website Pro— WordPress hosting on Google Cloud Platform. Website

4 What is it? Before I explain, just wanted to remind everyone that we will have a live Q & A at the end of the session. If you think of any questions throughout this webinar, just type into the chat box and they will be answered shortly.

5 Website Hosting with So with that, let’s jump right in!
With Website Pro you can now host your clients’ WordPress sites with the most trusted source on the internet—Google Cloud Platform. This state of the art infrastructure means your sites will be secure and protected, be Google-fast, and scale automatically— Giving your agency the power to build robust WordPress sites for any business

6 Who is it for? Website Pro is for partners.

7 I want to start offering wordpress sites
Website Pro could be for someone who wants to start offering WordPress websites to their clients

8 I already make WordPress Websites
Or maybe someone who already offers WordPress websites to their clients

9 Who is Website Pro for? Agencies who already offer WordPress websites
Agencies who want to start offering WordPress websites Sell as DIFM product Client will have access to WordPress dashboard and reporting once site is built Website Pro is different from our other Vendasta products. So, what I mean is... A good portion of our products are sold as DIY (i.e. Reputation Management or Social Marketing), You (the partner) can sell Reputation Management to a small business. And they can go in and use the software themselves. But Website Pro will most often be sold as a DIFM product. Meaning you, our partners, will be the main users of Website Pro. We recommend you sell it this way because WordPress is pretty technical (used by developers) - WordPress isn’t something you would give to a local business and send on their way. Some partners may choose to sell Website Pro as DIY (if your client has WordPress experience) but this would likely be uncommon This next slide shows the most likely scenario.

10 Likely scenario “I need a website Mr. web agency”
“Sure that will be $3,000” Activate Website Pro Builds site in WordPress “Here is your new site Ms. business owner” “Thank you!” *login to see report* So with that, I am going to hand it off to Steph to get into what makes Website Pro so great and How it works.

11 Why do you need it?

12 You need to be offering websites!
Digital Service Category Web Hosting Website Design / Maintenance SEO Online Video Production Mobile Media Management App Design Online Consulting & Research Online Advertising Management Social Media Management Online Agency / Exchange Fees Reputation Management Opt-In List Management Display Ad Design Management Listings Claiming (Pay Per Call, Call Tracking) Digital Press Release Distribution Blog Development Online Contest / Game Development List Purchase Site Visitor Analysis TOTAL 2015 Spend $39,600,619,777 $27,713,229,388 $5,164,513,972 $1,218,024,380 $1,053,811,149 $934,632,169 $751,548,333 $634,322,999 $626,441,168 $518,276,402 $424,195,854 $318,146,891 $304,130,015 $241,020,372 $225,217,583 $199,210,005 $65,782,381 $61,179,043 $17,875,471 $15,255,141 $80,087,432,492 2016 Forecast $34,683,001,392 $26,696,959,330 $5,922,955,282 $2,415,789,877 $2,847,959,725 $1,361,356,612 $877,075,776 $1,293,755,012 $2,184,556,245 $670,199,102 $1,340,284,435 $997,896,770 $337,443,377 $242,478,430 $809,193,028 $259,890,182 $42,210,307 $50,545,194 $147,010,743 $1,336,863,092 $84,517,423,911 Change -12.4% -3.7% 14.7% 98.3% 170.3% 45.7% 16.7% 104.0% 248.7% 29.3% 216.0% 213.7% 11.0% 0.6% 259.3% 30.5% 35.8% 17.4% 722.4% % 5.5% Over 72% Web hostings and website design and maintenance are the top categories of digital service spend. Over 72% of digital service spend is on websites. We all know: Websites are a pillar of the local marketing stack and if you aren’t offering them, you are missing out ― you need to get a piece of this pie. Source: Borrell Associates Inc. (2016)

13 Offering websites is a lot of work
Setup Scaling Servers Disaster Recovery Prove Success Tedious & Manual Costs more money Time consuming & stressful Clients won’t engage We know offering websites is a lot of work. And that there are tons problem agencies face. Things like… Problem: Quality of Hosting is subpar. What they need: They need a stable, high tech solution. Problem: Maintaining and managing the sites is time consuming and costly. What they need: Agencies need Automated scaling so they don’t have spend time to manage or optimize and resources manually Problem: Lots of times, technical staff (or otherwise) are getting tied up setting up their hosting for clients or restoring sites from disaster. What they need: They need something that is going to save them time and is easy to use. Problem: Often building sites can be a one time revenue. You build site and your clients don’t want to engage with it afterwards. What they need: They need a product that can help get recurring revenue, hosting, and part of a larger platform. Website

14 One-click WordPress setup
How easy is it? One-click WordPress setup How easy is it? 1. Fill out Form 2. Watch website be created 3. Access Website WE have built WSP to solve all these types of problems. With Website Pro’s one-click setup wizard, anyone can set up a site within minutes! We did this to eliminate the technical backend work required to set up your WordPress hosting, and let you get back to selling and designing compelling websites. So, how do you do i?t: Setting up a new website is easy with Website Pro’s one click WordPress setup wizard. All you have to do is fill out a short form of the business’s name, tagline, and a domain name, and then click “create”. That’s it. I will go over this in the live demo. Then, you’ll see a short loading animation while the site is getting set up. Once it’s ready to go, you’ll be taken to the Website Pro dashboard where you can start building the site. Website

15 World-class hosting with Google
Daily backups Free imports Free SSL certificates World-class hosting with Google Free subdomain Built-in reporting Easy one-click setup Managed WordPress hosting Unmetered page views/visitors Slick developer tools Website Pro is a world-class product. With it, you’ll get a familiar and robust Content Management system (WordPress) hosted with the most trusted source on the internet— Google Cloud Platform. Website Pro includes features other hosting providers charge extra for but Website Pro is only $12 an account per month. You get : read things The Google Cloud Platform is great for so many reasons. Not only will you be hosting your sites on the best servers in the world but you will be able to provide your clients with faster more secure sites than the competitors. And a bigger bonus, for you as an agency is that Google’s automated scalability reduces the overhead involved in managing and maintaining your websites. Making it easier than ever. For developer tools: We currently have PHPmyAdmin and SFTP is coming in the next few weeks

16 If you would like further details on the technical specs of WSP ― All the details are listed in Marketplace and on the Vendasta website. Featured Description Unlimited pageviews/visitors ― Never worry about hitting a limit – we won’t get in the way of your success. Unmetered SSD storage ― ZFS file server running on Google infrastructure. Unmetered Database storage ― Hosted on Google’s CloudSQL fully managed service with databases isolated for each site. Unmetered server bandwidth ― Traffic to your site will never be throttled based on usage. Unlimited free migrations ― Get any WordPress site into Website Pro easily with our very own Website Pro Automated Migration Plugin. Automatic daily backups ― Restore your site in minutes anytime with one-click. HTTP/2 support ― With HTTP/2 your sites will approach faster speeds than standard hosting solutions. Free SSL with Let’s Encrypt ― Realize the benefits of secure connections with your end users and SEO benefits at no cost. PHP 7 ― Leverage the performance benefits of PHP7 on your sites . NGINX ― NGINX is open source software for web serving, reverse proxying, caching, load balancing, media streaming, and more. Docker Containers ― WSP hosts your websites in Docker Containers built with the most recent version of Alpine Linux and system tools. Kubernetes ― Manages, deploys, and scales the Docker Containers. Google Container Engine ― Manages Kubernetes to keeps the servers secure and automatically scales, repairs, and upgrades the server. Google Secure ― WSP only opens the exact ports needed, allows HTTPS traffic to our sites, and Google’s firewall blocks bot-net IP addresses. Free subdomain ― Stage your site on a live URL to show your customers live progress of their site. PHPMyAdmin Access ― Manage your database without depending on WordPress.

17 Fully integrated to drive engagement
1 ¯¯¯ Conveniently access via Business Center 2 One click into WordPress; no separate logins 3 Daily backups & one-click restores 4 Live reporting You can harness the power of the Vendasta platform to offer the complete website solution. One login gives your clients access to built-in reporting and dozens of complementary digital products and services. To keep your clients engaged, you can give your clients access to Website Pro’s easy-to -use dashboard. This is where you go to: Conveniently access Website Pro via Business Center. One click into WordPress; there are no separate WordPress logins. Daily backups & one-click restores at anytime ― our Support team is also available to help with any issues that doing a restore won’t fix. See live reporting that uses Google Analytics. The best part is that your clients have access to a Marketplace of other digital marketing products that are ready-to-sell! So no more one-and-done web clients. As soon as their sites are live you can upsell them to other digital products. Bringing up your recurring revenue. Website

18 Can we see it?

19 LIVE DEMO Aug 9 Website Pro

20 What might the future behold?

21 feedback.vendasta.com/
Vote on Ideas at: feedback.vendasta.com/ Some of the top ideas: Have a new idea? Add it! SFTP Access (coming soon) Improved domains workflow (coming soon) Domain & purchasing Improved workflow for switching between websites restrict user access to a subset of products Website templates Auto-create site with Business Profile content Sync website data to Business Profile, like a listing Request website changes as a client Staging area Multisite support There are a potential for future features with WSP -we are always listening for new ideas and looking for feedback -we track the suggestions we get in UserVoice -here are some the top ideas in UserVoice: (list ideas) -if you have other other suggestions or would like to vote on some of these ideas, just on go feedback.vendasta.com

22 ?

23 Next steps... Was this helpful? 1 ¯¯¯
Go into Marketplace and enable Website Pro! 2 ¯¯¯ Contact your Partner Success Manager if you have any questions. To start using Website Pro today, just go into Marketplace and enable Website Pro! If you have any additional questions, please reach out to your partner success manager and they can help you out.

24 Megan Wingate Stephanie Dilsner Product Marketing Specialist, Product
Stephanie Dilsner Product Manager, Product Thanks to Stephanie from the Website Pro team for showcasing these awesome new product. And Thank you again to everyone who joined us today. And we will have this webinar on our support site by tomorrow so if you want to come back and rewatch it you can definitely check it out there. Again I am Megan Wingate with from Vendasta’s product team and thank you so much for being on with us today.


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