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Integrating the Digital
F&I Process
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More so than ever before, customer experience is the new currency driving brand loyalty.
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The Dealer’s Objectives
Streamline Processes Provide a Better Customer Experience Build Brand Equity without Sacrificing Profits
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One Price. One Person. One Hour.
The Challenge One Price. One Person. One Hour.
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What I Heard Was.... Eliminate F&I?
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The Challenge Are you IN or are you OUT?
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The Challenge DUDE.
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I Agreed to... Research iPad Solutions Kiosks PresentationPads Early Adopters?
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What are they hiding in there?
Game-Changer What are they hiding in there?
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#1 Research Finding: We have been disconnecting in traditional F&I
We’ve Created BARRIERS!
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Harness the Power of Human Connection.
“Connecting is the ability to identify with people and relate to them in such a way that increases influence in every situation.” - John Maxwell
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Principles of Basic Human Connection
Can you help me? ‘You can have everything in life you want, if you will just help other people get what they want.’ Zig Ziglar 01
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Principles of Basic Human Connection Mutual concern creates connection
Do you care me? Mutual concern creates connection between people. 02
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Principles of Basic Human Connection
03 Principles of Basic Human Connection Can I trust you? Have you ever purchased anything of significance from someone you don’t trust?
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The Power of Human Connection
If the customer is unable to say yes to all three of these basic principles, we are not communicating and connecting. Knowing when you’re disconnecting 01 Can you help me? 02 Do you care for me? 03 Can I trust you?
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Go Forward Solution Does NOT Eliminate F&I
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Go Forward Solution Eliminates the Desk
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In A Flood of Technology Solutions
How Do We Cut through the Chaos When Integrating a Digital F&I Process?
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4 Essentials When Deciding on a Digital F&I Solution
1 Establish a 360-Degree Customer View
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360-Degree Customer View
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4 Essentials When Deciding on a Digital F&I Solution
1 Establish a 360-Degree Customer View Maintain a Business Document Rule 2
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Steer Clear of Gamey Video Product Presentations
1985 called. They want their graphics back!
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4 Essentials When Deciding on a Digital F&I Solution
1 Establish a 360-Degree Customer View 3 Interactive and Transparent Maintain a Business Document Rule 2
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Harness the Power of Human Connection.
“Connecting is the ability to identify with people and relate to them in such a way that increases influence in every situation.” - John Maxwell
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4 Essentials When Deciding on a Digital F&I Solution
1 Establish a 360-Degree Customer View 3 Interactive and Transparent Maintain a Business Document Rule 2 4 Soft-Entry into Future Retail
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Interactive F&I Menu
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Harness the Power of Human Connection.
“Connecting is the ability to identify with people and relate to them in such a way that increases influence in every situation.” - John Maxwell Desking
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Wants & Needs Analysis
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4 Essentials When Deciding on a Digital F&I Solution
1 Establish a 360-Degree Customer View 3 Interactive and Transparent Maintain a Business Document Rule 2 4 Soft-Entry into Future Retail
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Products in Mobile App Keep Clients Connected
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Maintain Customer Connection Through Product Purchase Experience
Enhance Relationship Through Entire Customer Journey Push Notifications Promotions & Rewards Purchase Vehicle Easy Claims
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4 Years Ago Objectives & Challenge
Streamline Processes Provide a Better Customer Experience Build Brand Equity without Sacrificing Profits
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4 Years Ago What Have We Accomplished
Complete Solution Built from the Back Forward Offers Interactive & Transparent Experience Created from a 360-Degree Customer View
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The Power of Human Connection In a Complete Solution
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TOMORROW BELONGS TO THE CONNECTED.
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