1. Design Brief: Launch It

2. Design Brief
You are a magazine designer for a women’s fashion magazine. As part of your job role you have been asked to produce the upcoming magazine issues front cover, promoting a fashion labels latest season collection for As part of this magazine cover you are to redesign the company logo to attract new clientele to the business.

3. Specifications New Logo Design Magazine Front Cover Design
Recreate original logo in a new, unique way that will attract new customers
Does not need to be the same colours, fronts or shape
Magazine Front Cover Design
The front cover must be A4 portrait size
Include the new company logo
Images of the latest season of clothing/model wearing clothing
Relate to target audience
Colour scheme and font must be legible and appropriate

4. Inside Vogue Let’s take a look inside Vogue Australia

5. What can you really do with Illustrator?
Create freehand drawings
Import a photograph and use that photograph as a guide to trace and re-colour a particular subject (turning it into a work of art that looks as though you have drawn it free hand!).

6. Who uses Adobe Illustrator?
Adobe Illustrator is a program used by both artists and graphic designers to create vector images. These images will then be used for company logos, promotional uses or even personal work, both in print and digital form.
Check out Longina Phillips

7. Please save all work onto your Drive (the one with your name on it).
Activities
Finish ‘Activity 1’ – Vector Vs Raster Collage
Complete ‘Activity 2’ – Find fashion logos that you would like to redesign.
Extension
3. Complete ‘Activity 3’ – Create a mind map your fashion brand logo
Please save all work onto your Drive (the one with your name on it).