1. How can I test if I have a good idea?
Welcome
Dwain Reid,
Entrepreneurship Project Manager

3. Join the conversation……… @BizBoardKU #KUENT Tell Everybody!!!

4. Get Involved! http://bizboard.kingston.ac.uk
The Year Ahead.
Get Involved!

5. The journey Accelerator
Workshops,
Masterclasses
Bright Ideas
Closes 2 Dec
Startup W/end Jan
Pitching, Prizes & Party 9 Feb
Celebrate Enterprise!
End of academic year celebration 23 March
Kingston Award
Participation in the Enterprise Programme contributes to the Award
Accelerator
Follow-on support for those starting something new

6. Workshops http://bizboard.kingston.ac.uk/workshops Wednesdays 4pm
*Idea generation
*Bright Idea’s Q’s
*PR
*Social Media

7. Every Month on a Thursday from 5.45pm
Insights
Every Month on a Thursday from 5.45pm
Guest speakers take you through their journey of success, Q&A and networking

8. “Everything begins with an idea”
Bright Ideas 2016/17
“Everything begins
with an idea”
NOT a business
Competition!
Open Now
Deadline:
2 December 2016

9. Next week.. Thu 27th Oct, 4pm KHBS0026
How to get funding for your start up
Sign Up NOW!

10. How can I test if I have a good idea?
Dwain Reid
Entrepreneurship Project Manager

11. There’s no such thing as a perfect plan

12. Action. Iteration

13. 1. Define your perfect customer
Who is going to pay you?

14. Your first customer?
Chose someone on your table with an idea for a business.
Draw and describe the characteristics of their ideal customer

15. Perfect customer Male / Female Age Geographical Location
Where they currently shop
Employed/Unemployed
Salary/Disposable Income
Whatever’s relevant to your company (interests)

16. Simple one page website, to build email list
2. Set up a Landing Page
Simple one page website, to build list

17. What does your perfect customer really want?
3. Feedback mechanism
What does your perfect customer really want?

18. If I had asked people what they wanted they would have said faster horses – Henry Ford

19. I know I know humans are scary
4. Get away from your desk
I know I know humans are scary

20. 5. Build a prototype / MVP
How can you do this on the cheap. People believe what they can touch or see

21. Pre-orders, pay first or crowdfunding

22. How will you get to and keep your first customer and your nth cust.
7. Customer Acquisition?
How will you get to and keep your first customer and your nth cust.

23. 8. Do the numbers
Is it really worth it?

24. How will you move forward?
Feedback #KUENT
How will you move forward?

25. “Everything begins with an idea”
Bright Ideas 2016/17
“Everything begins
with an idea”
NOT a business
Competition!
Open Now
Deadline:
2 December 2016

26. Next week.. Thu 27th Oct, 4pm KHBS0026
How to get funding for your start up
Sign Up NOW!