1. Target Audience: Adil Tshibambi

2. What is a audience?
Audience are individual who support or gravitate towards a product, performance, and/or content. For example, in a football stadium, the crowd are the audience. A audience can be of any age, gender, race, origin, religion and many more categories.
Television programs broadcast their show to be watched by a audience, musicians perform towards a audience, any form of sport has a audience, make up products has a audience. People who are engaged, connected.

3. What is a target audience?
Target audience are people who gravitate towards your product. For example, if I was marketing a educational book covering History. The target audience will be those who are willing extend their knowledge on history, this may be: students, historians, or even teachers. Another example, if I was promoting a magazine with all the cheat codes for consoles, my target audience will be those engaged with consoles and are eager to use cheat codes.
You must be wary particular content wont resonate nor be appropriate for a young or elderly audience, so therefore some content include age rating. Also, this principle applies for genders: some make up magazines read “girls”, so therefore they are informing consumers which gender this product is aimed towards.
Below I have bullet pointed a range of what target audiences could based upon:
Age
Gender
Location
Race
Personal interests
Employment
Class
Religious belief

4. Why does target audience matter?
You must ensure you are aware of the target audience that your product is aimed towards in order for it be successful. If I was advertising a magazine containing what only the youth are familiar with to a elder demographic, this will be not a calculated, successful movement as the elderly audience will feel out their comfort zone purchasing this product. However, it will make sense advertising this product towards the youth as there’s more of a chance they’ll gravitate towards the product appose to the elderly demographic.
Knowing about your target audience is a cornerstone. The logic of promoting a magazine targeted towards males with pink, glitter font is not the best of ways. Studying about target audience is a importance: it requires you doing primary research, such as questionnaires. Supplying questionnaires to my class really impacted, and benefited towards the group task of inventing a magazine as I now know certain elements which the youth admire.

5. Target Audience: Sarah Lama
Audience profile: one
Target Audience: Sarah Lama
Age: 24
Education attainment: A levels
Race: Arab
Gender: Female
Social Status: Upper Middle Class
Disabilities: N/A
Religious Beliefs: Muslim
Location: London, owns two house
Mobility: 1-6 cars
Employment: Business woman with multiple of companies, and networks
Personal Interests: Business, reading books, social media, religion
What kind of celebrities do they like? Robert Greene, 50 cent, Bill Gates
What’s their favorite TV show? Eastenders, Loose Women
What music do they listen to? RnB

6. Target Audience: Kingsley Dare
Audience profile: two
Target Audience: Kingsley Dare
Age: 24
Education attainment: GSCE
Race: Black/Jamaican
Gender: Male
Social Status: Middle class
Disabilities: N/A
Class: Working Class
Religious Beliefs: Christian
Location: Bristol, at home.
Mobility: Uses public transport; one vehicle.
Employment: Further education and working part-time job.
Personal Interests: Sports, Gym, Social Media
What kind of celebrities do they like? Will Smith
What’s their favorite TV show? The Apprentice
What music do they listen to? Hip Hop/RnB/Pop

7. Audience profile: three
Target Audience: Amery White
Age: 46
Race: British/German
Gender: Female
Social Status: Working class
Disabilities: NA
Religious Beliefs: Antsiest
Location: Ireland, Dublin. At home.
Mobility: Bicycle/Public transport
Employment: Teacher
Personal Interests: Teaching, reading books
What kind of celebrities do they like? Will Smith
What’s their favorite TV show? Final Countdown, Loose Women,
What music do they listen to? Rhythm and Blue/Soul