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CHAPTER 17 INTERNATIONAL MANAGEMENT
Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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LECTURE OUTLINE Nature of international management
Assessing the international environment Gauging strategic issues Organising international business Adapting to cultural differences Social responsibility & ethical issues Page 614 Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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NATURE OF INTERNATIONAL MANAGEMENT
MULTINATIONAL CORPORATION (MNC) Organisations engaging in international management vary in size and the extent that their business activities cross international boundaries. It is argued that organisations must adopt a global view of planning and other activities. By viewing the whole world as their operating area, managers can tap into world-wide markets and be active where conditions support organisational goals. This means managers must grasp international management issues firmly. Further discussion can be found on page 616. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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NATURE OF INTERNATIONAL MANAGEMENT
International business Profit-related activities conducted across international boundaries. International management Process of planning, leading, organising and controlling in organisations engaged in international business. Page 616 Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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NATURE OF INTERNATIONAL MANAGEMENT
Organisations engaging in international management Multinational corporation (MNC) Orientations towards international management Ethnocentric Polycentric Regiocentric Geocentric Organisations engaging in international management vary in size and extent that their business activities cross national boundaries. Multinational corporations (MNC) engage in production or service activities through affiliates in other countries, controlling their policies and managing from a global perspective. With this perspective, top managers allocate resources and coordinate activities to take the best advantage of business conditions. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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NATURE OF INTERNATIONAL MANAGEMENT
Ethnocentric (home-country) orientation Polycentric (host-country) orientation Regiocentric (regional) orientation Geocentric (world) orientation Top-level managers in firms expanding internationally (particularly in MNC’s) take one of four orientations about how much operating methods are influenced by headquarters or by members in other parts of the world. The home country is where an organisation’s headquarters are located and a host country is a foreign country that the home country does business in. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Environmental elements Economic Legal-political Sociocultural Technological While international management opens great opportunities, the challenge becomes trying to understand a broader set of environmental factors than met in a strictly domestic business. The idea of a general environment helps us to understand the nature of international management. Further discussion can be found on page 619 of text. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Economic element: Developed countries High economic, industrial development Less developed countries (LDCs) Low economic, industrial development Newly industrialised countries Emerging LDCs Balance of trade Exchange rate MNC’s do not necessarily operate across the world. In fact about 95% of MNC’s are based in developed countries, with about 75% of foreign investment channelled back to developed countries. However, the rising prosperity of LDC’s has great potential for market expansion. Further discussion can be found on page 619. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Less developed countries (LDCs) Developed countries Newly industrialised countries (NICs) Exchange rate Economic element Page 619 Infrastructure Balance of trade Balance of payments Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Legal-political element: Political risk Expropriation Indigenisation laws Tariffs Import quotas Administrative protections Both legal and political conditions affect a firm’s ability to conduct business in other countries. Considerations include level of political risk of operating in a country, and governmental trade barriers. Therefore corporations must assess the political risk of setting up in a given country. Further discussion can be found on page 620. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Expropriation Political risk Legal-political element Indigenisation laws Page 620 Tariffs Administrative protections Import quotas Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Sociocultural element: Power distance Uncertainty avoidance Individualism–collectivism Achievement–nurturing orientation Long-term orientation Short-term orientation The sociocultural element includes attitudes, values, norms, beliefs, behaviours and associated demographic trends characteristic of a geographic area. Comparing people in different nations, it is common to speak of cultural differences. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Power distance Cultural differences Sociocultural element Individualism– collectivism Achievement– nurturing orientation Pages Short-term orientation Long-term orientation Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Technological element: Technological transfer Transmission of technology from those who possess it to those who do not. The technological element is important in the international environment as technology levels in various countries affect market nature and companies’ ability to do business. In fact much technology transfer takes place during international business. Technology can be goods or processes such as components or machinery, or intangible know-how, such as advanced road-building techniques. Further discussion can be found on page 622. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ASSESSING THE INTERNATIONAL ENVIRONMENT
Technological element Technological transfer Page 621 Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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COMPETITIVE ADVANTAGE OF NATIONS
Concept that environmental elements within a nation can foster innovation in certain industries, thereby increasing prospects for the success of home-based companies operating internationally. Diamond of national advantage In considering the impact of environmental forces on organisations, Michael E. Porter developed the idea of the competitive advantage of nations. Firms that gain a competitive edge provide positive national prosperity consequences as well. Also, innovation’s incidence among companies in particular industries is influenced by national characteristics where they are based. Further discussion can be found on page 622 of text. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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COMPETITIVE ADVANTAGE OF NATIONS
Diamond of national advantage: Factor conditions Demand conditions Related & supporting industries Firm strategy, structure & rivalry To explain why some firms consistently innovate, Porter identifies four national attributes which alone and together set the diamond of national advantage. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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COMPETITIVE ADVANTAGE OF NATIONS
Firm strategy, structure & rivalry Factor conditions Demand conditions Page 623 Related & supporting industries Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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GAUGING STRATEGIC ISSUES
Methods of international entry Exporting Licensing Strategic alliances Wholly-owned subsidiaries Multinational corporation strategies World-wide integration National responsiveness Regional responsiveness Multifocal emphasis While most international business firms use long-range planning, initial efforts at operating in other countries focus on narrower goals than becoming a fully-fledged MNC. To match these initial efforts, a variety of methods of international entry are utilised. Further discussion can be found on pages As firms expand internationally they must develop suitable strategies. MNC’s, and to a lesser extent other companies operating internationally, must weigh two factors: the need to make optimum global economic decisions, and the need to be responsive to host-country differences. Thus MNC’s have four strategy options. Further discussion can be found on page 627 of text. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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GAUGING STRATEGIC ISSUES
Globalisation Exporting Multinational corporation strategies Methods of international entry National responsiveness Licensing Strategic alliance Regional responsiveness Pages Wholly- owned subsidiary Multifocal emphasis Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ORGANISING INTERNATIONAL BUSINESS
World-wide functional divisions World-wide product divisions International divisions Geographic regions Global matrix (Networked structure) As well as strategic issues, managers in international business must choose an organisation structure appropriate to the firm’s global pursuits. The tendency is to adopt one of five structure types. Further discussion can be found on page 628ff. Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ADAPTING TO CULTURAL DIFFERENCES
Managing international HRM: Assignment policies Recruitment Selection & training Repatriation Adjusting leadership styles To fit cultural factors in other countries Power-distance differences Structural issues are important, however another effective international management element is adapting to different cultures. Issues include international HRM and leadership adjustment. Researchers in international management argue that firms operating internationally must emphasise strategic HRM for a competitive international edge. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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ADAPTING TO CULTURAL DIFFERENCES
Assignment policies Managing international human resources Recruitment Repatriation Adjusting leadership styles Pages Selection & training Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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SOCIAL RESPONSIBILITY & ETHICAL ISSUES
International social responsibility Benefit versus harm of MNC’s in LDC’s Questionable payments issue Business payments raising significant ethical questions of right and wrong either in the host country or in other nations Many social responsibility issues compound when a company has much international business. This is because of increased social stakeholders (customers and communities in different countries) especially if a business uses subsidiaries in other countries. A pervasive international ethical issue involves questionable payments. These may take the form of: political payments, extortion, commissions or bribes. Further discussion can be found on pages Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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SOCIAL RESPONSIBILITY & ETHICAL ISSUES
political payments Questionable payment issues bribes extortion International social responsibility sales commissions Page 638 expediting payments Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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LECTURE SUMMARY Nature of international management Orientations:
ethnocentric, polycentric, geocentric, regiocentric Assessing the international environment Environmental elements Competitive advantage of nations Gauging strategic issues Methods of international entry Multinational strategies Page 642 Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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LECTURE SUMMARY Organising international business
Divisions: functional, product, international geographic, global matrix, network structure Adapting to cultural differences International human resources Adjusting leadership style Social responsibility & ethical issues International social responsibility Questionable payments Page 642 Copyright 2005 McGraw-Hill Australia Pty Ltd PPTs t/a Management: A Pacific Rim Focus 4e by Bartol, Tein, Matthews, Martin
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