1. SWOT Analysis of a Business School
Syed Zahoor Hassan, PhD Professor, SDSB, LUMS Former Vice Chancellor LUMS
Shaukat Ali Brah, PhD Founding (and Former) Rector KSBL Former Professor & Dean KSBL, AGU and LUMS
April 28-29, 2017

2. Analysis of a Business School
“Try not to be a man of success, but rather try to become a man of value”
– Albert Einstein

3. Outline Mission, Core Values and Vision Internal Analysis
Strengths and weaknesses
External Analysis
Environmental trends
Opportunities and weaknesses
Competitor Analysis

4. Mission, Core Values and Vision
A comprehensive statement of the purpose of the business school
Core Values
The core values describe how the school will carry out the mission
Vision
Image of the desired future for the school and members

5. Internal Analysis Strengths and Weaknesses
Faculty, staff, students and curriculum
Location, infrastructure and funding
Exchange programs, academic linkages, industry collaborations and alumni support
Employment, reputation and community support

6. External Analysis Key stakeholders Trends and implications
Faculty, staff, students, industry, collaborators, alumni, supporters, government, community and financial supporters
Trends and implications
Opportunities and threats

7. Competitor Analysis Academic excellence and research Degree Programs
Associate, undergraduate and graduate
Executive education and consulting
Employability of graduates
Market reputation and linkages

8. Group Assignment Select your “Business School”
Perform internal analysis
Strengths and weaknesses
Do external analysis
Environmental trends and implications for key stakeholders (Students, faculty, staff, alumni, supporters, trustees, government and industry)
Opportunities and threats
Carry out competitor analysis

9. Sample Group Presentations
Identify your “Business School”
Report internal analysis
Strengths and weaknesses
Present external analysis
Environmental trends and implications for key stakeholders (Students, faculty, staff, alumni, supporters, trustees, government and industry)
Opportunities and threats
Describe competitor analysis

10. Concluding Thought
“The journey of a thousand miles begins with one step”
— Lao Tsu