1. Joint Leadership Session
2017 National Education Conference & Expo

2. Joint Leadership Session
Michelle Milligan, CGMP
National President

3. 2017 Joint Leadership Session
Task Force
Lila Duncan, CMP, CGMP - Greater Oregon
Laurie A. Nickson, CMP - Michigan
Annette Wallace - Missouri State Capital
Marilee Tretina - Old Dominion
Jan Thor, CMP - Pacific Northwest
Kristi Griffith - Texas Lone Star Capital

4. 2017 Joint Leadership Session
Introductions
State your:
Name
Chapter
Position
Favorite vacation location
(can be either one you have been to or want to go and why)

5. 2017 Joint Leadership Session
Strategic Plan
We determined our strategic intent is for SGMP to be recognized as the premier knowledge resource on government meetings.
To achieve this, SGMP will:
Be a growing and financially stable organization.
Be THE premier resource center on government meetings.
Deliver timely and valued content that enhanced government meetings.
Provide valued benefits for planners and suppliers.

6. 2017 Joint Leadership Session
Strategic Plan
We assessed SGMP’s current condition, which includes the following:
Total annual revenue of $1,044,160 projected for the current year, that ends June 30.
Total Expenses of $970,109 projected for the current year.
Membership totaling 1,871 with 983 Planner members; 781 Supplier members; and 107 other types of members.
Number of chapters total 23.
NEC attendance of 2016 – 420, 2017 – 450.

7. 2017 Joint Leadership Session
Strategic Plan
Our target goals after 3 years, by June 30, 2020, are:
Net income of $100,000
Increase the reserve to $300,000
Membership to grow to 2,500, which would be a 33% increase in three years
Increase membership retention to 85%
Reduce burden on chapters/chapter leaders/help create effective chapter leaders into the future
Increase website traffic by 100%
Increase “hits” via social media
Develop chapter education by working more closely with chapters
Increase NEC attendance to 750
Increase ratio of SGMP members who are CGMP
Raise the profile and reputation of SGMP and the CGMP

8. 2017 Joint Leadership Session
Strategic Plan
Website Redesign
Social Media Contract
Poll on website
Create Chapter Leader How to Videos
Record Member quotes at NEC
Leadership Taskforce to create chapter leader content
Create Ted Talks like videos for members
Create white papers
Develop webinars for members

9. 2017 Joint Leadership Session
Strategic Plan
Regular communication with members and chapter leaders
Compile a list industry and non-industry organizations and implement a plan where an SGMP speaker could have recruiting and marking value
Look for government websites where SGMP could be hyperlinked from
Speaker exchanges among industry related organizations
Publications in industry related magazines

10. 2017 Joint Leadership Session
Strategic Plan
Member Focus Group at NEC Meet with Marie Arighi at the networking at the hotel tonight
Marketing CGMP at different events and platforms
Decide on holding a CGMP Congress in 2018
Develop State specific chapter’s to CGMP manual – begin with larger chapters, CA, TX, MI

11. National Immediate Past President
“Working with a Board”
Rob Coffman, CGMP
National Immediate Past President

12. Strategic Plan Transformation
Michelle Milligan, CGMP
National President
Pamela Valenzuela, CAE
Executive Director

13. Joint Leadership Session

14. Roundtable Part I: Meetings/Operations
SOP of Chapter Meetings
Committees and how to recruit and keep engaged
Chapter Policy and Procedures

15. Roundtable Part II: Membership
Recruitment strategies and tools
Retention strategies and tools

16. Roundtable Part III: Communications
Which tools do you find most effective?
What, How, Who, How Often?

17. Joint Leadership Session