1. © Bishop’s Stortford Town Council
Social Media Update
James Parker
10/7/2014
© Bishop’s Stortford Town Council

2. © Bishop’s Stortford Town Council
Overview
New Accounts established and linked. Twitter feed on front page of website
@Bishopsstortfordtc (twitter) – 162 followers
Bishop’s Stortford Town Council (Facebook) – 121 Friends
Regular postings on Committee meetings, significant events etc
Existing Accounts continue
@Ticbs (twitter – TIC) – 763 followers
Bishop’s Stortford Tourist Information (Facebook) – 404 friends
@stortfordplan (Twitter – Neighbourhood Plan) – 349 followers
Bishop's Stortford Neighbourhood Plan (Facebook) – 56 friends
Conclusion to date
Twitter great for communicating short notices, good fit to needs
Facebook has challenges with presentation, poorer fit to needs
Both to be maintained
© Bishop’s Stortford Town Council

3. The inappropriate face of Facebook
Uncontrollable content - adverts
Wrong wording
‘she’
Useful content – information updates
Wrong concept – ‘Friends’
Enforced content not well suited to Council
© Bishop’s Stortford Town Council

4. © Bishop’s Stortford Town Council
Twitter
© Bishop’s Stortford Town Council