1. Sponsorship Opportunities
Team Atlantic Albatross | 2017 | In Partnership with Fullbrook School

2. Welcome from Team Atlantic Albatross
Dear Potential Sponsor,
More people have climbed Mount Everest or gone into space than have taken on the challenge of crossing the Atlantic in a rowing boat. Even fewer have done so with the backing and support of a secondary school!
The Talisker Whisky Atlantic Challenge is recognised as one of the toughest races and endurance events and we are hoping to support two rowers to complete the challenge in record time and raise a combined total of £100,000 for our two chosen charities, Eikon and the RAF Benevolent Fund.
Attracting sponsors is a vital part of our campaign to ensure that we achieve our first goal – getting to the start line! We are a dedicated community of young people working together to support team Atlantic Albatross and we really hope that after reading this document you will be interested in joining our ocean adventure and thank you for your interest.
Yours sincerely,
Reuben Cruise (Age 11) Sponsorship Team

3. We need your help to….. Support our charities Inspire our communities
Create opportunities for
our students
Achieve personal goals

4. THE TALISKER WHISKY ATLANTIC CHALLENGE
One race, one boat, 2 rowers
Rowing 3,000 miles across the Atlantic East to West
Completely unsupported once the race starts
Rowing 2 hours on then 2 hours off for 24 hours a day
Goal of finishing in under 60 days and raising £100,000 for charity
Summarize your research in three to five points.

5. Welcome from Team Atlantic Albatross
The race began from the inspiring thoughts and plans that Sir Chay Blyth had whilst he was rowing the Atlantic Ocean in 1966 with John Ridgeway. It was 92 days of a battle against hurricanes, 50ft waves and a near starvation diet. It’s no surprise then that more people have been into space, or climbed Everest than have rowed the Atlantic. It takes a certain kind of person to keep going when faced with blisters, salt rash, sharks and sleep deprivation. That’s why the Talisker Whisky Atlantic Challenge is one of the toughest races on earth. We will aim to support two rowers to cover more than 3,000 nautical miles across the world’s second largest ocean, the Atlantic. They will head west from San Sebastian in La Gomera (a famous stopping location for Christopher Columbus) finishing in Nelson’s Dockyard English Harbour in Antigua. Once they leave the safety of the harbour they’ll be on their own, on the vast ocean and at the mercy of the elements. Our aim is share the adventures of an ocean crossing with a community of support from Fullbrook School. The mental and physical endurance will result in a life changing achievement and we welcome you to share in our journey and progress and all in aid of two fantastic cause, The Eikon Charity and The RAF Benevolent Fund.

6. MEDIA COVERAGE from 2015 RACE
3,250 total pieces of coverage
COVERAGE
39 articles in global newspapers
GLOBAL
85 regional broadcast features
REGIONAL
2h 15min airtime BBC Breakfast plus 30 min documentary
THE BBC
List all of the steps used in completing your experiment.
Remember to number your steps.
Include photos of your experiment.

7. Can you benefit from this global marketing opportunity?
The Talisker Whisky Atlantic Challenge 2015/16 had 3,250 pieces of coverage including 39 articles in international newspapers and 178 pieces of international online coverage. The total reach has been calculated at 5,413,128,182!
National coverage included 2 hours 15 minutes airtime on BBC Breakfast, a 30 minute BBC documentary, features on Sky News, ITV News and 85 separate regional broadcasts.
Articles were seen in The Times, Daily Telegraph, Metro, Evening Standard, Daily Express, The Guardian, Men’s Fitness, Men’s Health, Focus, La Gazzetta dello Sport, Huffpost Travel, Libero, Rolling Stone magazine and many others.
Can you benefit from this global marketing opportunity?
Write hypothesis before you begin the experiment. This should be your best educated guess based on your research.

8. Where your money will go:
Funding Required
Estimated Cost
Race Entry Fee
£16,000
Ocean Rowing Boat
£35,000
Equipment
£6,000
Shipping Costs
£8,500
Total = £65,500
Securing funding is vital to help us reach our goal of raising £100,000 for our charities.

9. THE CHARITIES Fundraising Target: £50,000
Eikon is a charity very important to us at Fullbrook School. It is a charity based at our school but which supports young people across Surrey.
The Eikon vision is to develop happy, thriving and resilient young adults who make a positive contribution to society.
Summarize your research in three to five points.
Fundraising Target: £50,000

10. THE CHARITIES Fundraising Target: £50,000
At Fullbrook, we recognise the amazing sacrifice that members of the armed forces make on a day to day basis for our country.
It is an independent charity that receives no Government funding and relies entirely on donations to support RAF personnel and veterans.
Summarize your research in three to five points.
Fundraising Target: £50,000

11. Fullbrook School Fullbrook School, New Haw, Surrey
Fullbrook is a successful, mixed comprehensive school which provides an innovative for students from Year 7 to Year 13. We are passionate about offering a wide range of extra curricular activities to enhance students’ talents and experiences. As such, we are thrilled to be supporting team Atlantic Albatross on their inspirational challenge.
Fullbrook is always seeking to develop its links with the wider community and has strong working partnerships with several local primary schools, the local Day Centre, local business partners and other secondary schools in the vicinity. We believe that these links not only support our partners, but provide invaluable opportunities for our students to play an active role in developing a cohesive and inclusive community.
‘Our aim is that during their time at Fullbrook, our students are able to develop into confident and articulate learners and so leave our school retaining a lifelong thirst for knowledge and a clear desire to make a positive contribution to society.’
Fullbrook School
This is the question that your experiment answers
Fullbrook School, New Haw, Surrey

12. STUDENT INVOLVEMENT Media Sponsorship Events Fundraising
Designing and updating the team website including online blog and using social media for campaign promotion
Media
Attracting and recruitment of sponsors and keeping sponsors updated with details of the campaign progress
Sponsorship
Organising events in the local community to promote our campaign and raise money for our charities
Events
Taking part in different fundraising activities and working alongside representatives from the charities
Fundraising
List all of the steps used in completing your experiment.
Remember to number your steps.
Include photos of your experiment.

13. Lizzie grew up in Aldershot, the youngest daughter of an RAF aviation medical officer. She first learned to row while studying mathematics at Worcester College, Oxford and returned to the sport following a 20 year hiatus when she moved to Walton on Thames 3 years ago.
Inspired by hearing the stories of other ocean rowers, she enlisted the help of the students at Fullbrook Secondary School to turn her dream into a reality and to raise money for such worthy causes along the way.
She has never attempted an adventure of this magnitude before and is excited by the challenge!
‘I have even less navigational skills than Dave but at least I know which end of an oar goes in the water.’
Lizzie Gill
This is the question that your experiment answers
Maths Teacher at Fullbrook School in Surrey

14. Dave Goodey David grew up near to Portsmouth but having joined the
Royal Air Force as a navigator has moved regularly with
the service.
He has always enjoyed sports and over the last few years, he has focused in particular on endurance events such as ultra-running and Ironman triathlons, relishing the physical and mental challenge associated with such events.
When Lizzie got down to his name after exhausting the long list of preferred rowing partners, this seemed like a genuine opportunity for an adventure and too good to miss.
‘I have no nautical or rowing experience and do not fully understand how I came to be involved in this caper but I’ve never grown a full beard so bring on the challenge.’
Dave Goodey
This is the question that your experiment answers
RAF Navigator currently based in Nova Scotia, Canada

15. SPONSORSHIP OPPORTUNITIES
Lead Partner
Sponsor an Oar
The 100 Club
List all of the steps used in completing your experiment.
Remember to number your steps.
Include photos of your experiment.

16. INVESTMENT: Minimum of £25,000 (to be negotiated with team)
BOAT BRANDING: Boat to be ‘Your Company’ branded and appropriately coloured to maximize impact
PROMOTION: ‘Your Company’ logo on all of the pre-campaign branding and promotion
ATTIRE: ‘Your Company’ logo featured on all team attire worn throughout training, fundraising, press and public appearances immediately after partner confirmation
WEB FEATURE: ‘Your Company’ logo and web link featured on team website homepage
POST RACE: Post race presentation to ‘Your Company’ about the crossing, teamwork, overcoming adversity and determination
RACE PHOTOS: ‘Your company’ will be given access to all post race photography
LEAD PARTNER
Write hypothesis before you begin the experiment. This should be your best educated guess based on your research.
Team Atlantic Albatross | 2017 | In Partnership with Fullbrook School

17. INVESTMENT: Minimum of £1,000
OAR BRANDING: Oar to be ‘Your Company’ branded and yours to keep on completion of the row
BOAT BRANDING: Boat to display ‘Your Company’ branding alongside other sponsors
PROMOTION: ‘Your Company’ logo on elements of the pre-campaign branding and promotion
WEB FEATURE: ‘Your Company’ logo and web link featured on team website homepage
POST RACE: Post race presentation of the oar to ‘Your Company’ after the crossing with commemorative photo from the finish line
RACE PHOTOS: ‘Your company’ will be given access to all post race photography
SPONSOR AN OAR
Write hypothesis before you begin the experiment. This should be your best educated guess based on your research.
Team Atlantic Albatross | 2017 | In Partnership with Fullbrook School

18. INVESTMENT: Minimum of £100 sponsorship
BOAT BRANDING: Boat to display ‘Your Company’ branding alongside other sponsors
PROMOTION: ‘Your Company’ logo on elements of the pre-campaign branding and promotion
WEB FEATURE: ‘Your Company’ logo featured on team website homepage
POST RACE: Post race presentation to ‘Your Company’ after the crossing with commemorative photo from the finish line
RACE PHOTOS: ‘Your company’ will be given access to all post race photography
OUR 100 CLUB
Write hypothesis before you begin the experiment. This should be your best educated guess based on your research.
Team Atlantic Albatross | 2017 | In Partnership with Fullbrook School

19. Why Team Atlantic Albatross?
“The albatross is stubborn because he knows that he can outlast the wind.”

20. Contact Us Team Atlantic Albatross www.atlanticalbatross.com
Fullbrook School
Selsdon Road
New Haw
Surrey
KT15 3HW
Tel: