Download presentation
Presentation is loading. Please wait.
Published byJosé Francisco Gutiérrez Macías Modified over 6 years ago
1
Connecting Audiences with Maritime Archaeology
Great to be here Title Refer to other talks Anniversary of raising 35years 10 million visitors Building Steve White – Evoking something maritime but being modern Right next to HMS Victory Standout but fit in WHO? Christopher Dobbs Valparaiso, Chile 19 October 2017 @MaryRoseMuseum
2
Battle of The Solent – 19 July 1545
History Battle of The Solent – 19 July 1545
3
To connect audiences with maritime archaeology
in the 21st century, we have to do it in a way relevant to that audience
4
Just a book on a wall? – No To connect audiences with maritime archaeology in the 21st century, we have to do it in a way relevant to that audience 4
5
Just showcases? - No To connect audiences with maritime archaeology
in the 21st century, we have to do it in a way relevant to that audience 5
6
We wanted to present Maritime Archaeology in a relevant way
People are interested in people They objects can help us to tell stories Illustrate life at all levels of society There is something to interest everyone The Mary Rose objects are intensely personal The objects The ship The people 6
7
Archaeology - the context of the artefacts is key:
So one of the concepts is to display the hull opposite thousands of the objects
8
Archaeology - the context of the artefacts is key:
So one of the concepts is to display the hull opposite thousands of the objects
9
Archaeology - the context of the artefacts is key:
10
Interpreting the Mary Rose for a 21st-century audience
Using personal items
12
Interpreting the Mary Rose for a 21st-century audience
This museum is dedicated to those who lost their lives when the Mary Rose sank on 19th July 1545 Here you will see their possessions and some of their remains Telling stories The museum is about real people It’s not about a ship MB Matthew – A ship is not enough CD – It;’s not about a ship
13
Interpreting the Mary Rose for a 21st century audience –
Using film to put life back in the ship
15
Interpreting the Mary Rose for a 21st century audience –
Using film to put life back in the ship Authenticity Integrity Sensitivity
16
VR / 3D CGI or the real thing in 3D?
Competing with computer games, Hollywood, Disney etc –they have more resources A U.S.P. of museums is that we have the real thing – so why promote VR?? VR can be done in people’s homes or by competitors Quite often it is an individual not a group experience Conversely as we can’t really tour our real items - should we tour a virtual museum?
17
Real Vs Replica? We have a way of distinguishing between the two:
we use frosted Perspex to denote modern bits
18
Real Vs Replica? We decided not to rebuild the ship with modern stuff
We don’t mix real and replica
19
Interpreting the Mary Rose for a 21st century audience –
Giving access Appealing to different senses Hearing Touch Smell Hearing Touch Smell Balance
20
Information points Drill down like Simon Stephens
21
Some quotes from Trip Advisor …
“Absolutely breath-taking mind-blowing exhibition of the ship and its contents…” "This is by far the best museum I have ever been in." "This has to be one of the best museums in the world." “There has been so much thought, love and attention put into this attraction!” Trip Advisor score October 2017: 4.95 (= 99%)
22
Connecting Audiences with Maritime Archaeology
23
Connecting Audiences with Maritime Archaeology
Great to be here Title Refer to other talks Anniversary of raising 35years 10 million visitors Building Steve White – Evoking something maritime but being modern Right next to HMS Victory Standout but fit in WHO? Christopher Dobbs Valparaiso, Chile 19 October 2017 @MaryRoseMuseum
25
Interpreting the Mary Rose for a 21st century audience –
Giving access Showing the real thing Using personal items Telling personal stories Using different media Appealing to different senses Giving Access: Physically Intellectually
26
Interpreting the Mary Rose for a 21st century audience –
Giving access Physically and Intellectually Aiming for a comparable visit – not identical Considering visitors with differing abilities Different levels of intellectual capacity Visitors from different countries / cultures
27
Sir Francis Drake “O Lord God, when thou givest to thy servant
to endeavour any great matter, grant us also to know that it is not the beginning, but the continuing of the same unto the end, until it be thoroughly finished, which yieldeth the true glory.”
28
Geoff Hunt painting
29
Helping the local economy
Visitor type % Number Spend per head (£) * Total spend (£) Day Visitors (from home) 52 207,079 23 4,833,000 Day Visitors (on holiday) 27 107,522 38 4,139,000 Staying Visitors 21 83,628 148 12,376,000 Total 100% 398,228 - £21,348,000 Over £21 million per year is spent locally by visitors US $32 million per year * Data from Tourism Southeast
30
Mary Rose Trust Objectives (1979)
To find … record … excavate … raise … bring ashore … publish … report on … preserve and ... display for all time in Portsmouth the Mary Rose … all for the education and benefit of the nation
31
The French Armada of July 1545
32
Mary Rose Trust Objectives (1979)
To find … record … excavate … raise … bring ashore … publish … report on … preserve and ... display for all time in Portsmouth the Mary Rose … all for the education and benefit of the nation
33
34 years! Raised 1982 Final Museum opening 2016
34
Notes for Megan Obviously very unfinished Ends at slide 25
Some of the bits in large type are notes for me Yucky lilac slide or pics are ones I used in HK so I want to change Black slides are videos that probably won’t load for you now Blue slides with just a title are the areas I am working on what my point is and thinking of what images to use to re-enforce the point
35
And … archaeology needs to be at the heart of the interpretation
Between 1979 and 1982 - Over 28,000 dives Over 500 divers 29,000 registered finds
36
Archaeology - the context of the artefacts is key:
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.