1. IBM Great Mind Challenge Group 5
Karthik Chandrasekaran
Sanjana Sridhar
Ryan Goode

2. Introduction Social Business strategy
Interact and collaborate both within and outside the community
Social Business Activities
GBS – main contributor of IBM Products
What is GBS??

3. Current Tools Used Online Communities IBM Connections IBM Quickr
IBM Bleed Yellow
IBM Sametime server
Facebook,
Twitter
Youtube

4. Client Assessment
People inclined toward using more of social media instead of using the official GBS tools.
Employee Training for adaptability to social media
Availability of several tools but absence of integration.
Absence of metrics for measuring the effectiveness of GBS’s social media presence.

5. Recommendations
Leverage the tools provided in the Developer Works Platform.
Twitter and Facebook
Blogs
Message Boards
Links
Files
Wikis
Bookmarks
ce/html/communityview?communityUuid=2f a48-49f8-90e c95f

6. Prototype

7. Prototype

8. Prototype

9. Prototype

10. Lessons learned SUGGESTIONS:
Working of the IBM Developer Works Platform
Integration of multiple social media channels into a single platform.
Identifying the most important social media channel depending on the target audience.
SUGGESTIONS:
Make Developer Works more User Friendly
Support latest Technologies like Java Script.

11. Thank You