1. Connected Metadata: The Key Enabler of Content Discovery and User Engagement CABSAT 2018

2. World’s leading entertainment data and technology company
Gracenote Overview
World’s leading entertainment data and technology company
We power the world’s top cable and satellite TV providers music services, CE device manufacturers and automakers

3. The Biggest Names in Entertainment Trust Gracenote
Music
Auto
Video
Sports
Personalization

4. Connected Data is Core to Digital Entertainment
As digital media converges across platforms and service providers, Gracenote data becomes more critical
Automakers
Auto OEMs
Suppliers
Aftermarket Manufacturers
Platform Developers
Consumer Electronics
Smart TVs
Mobile Devices
Streaming Boxes
Game Platforms
RICH METADATA • UNIVERSAL IDS • ACR • EPGS • DISCOVERY TECHNOLOGY •
Content Providers
Hollywood Studios
Music Labels
Sports Governing Bodies
User Generated
Service Providers
Cable / Satellite
VOD and OTT Video
Streaming Services
Terrestrial and Satellite Radio

5. Evolution of TV Consumption
What
Content Catalog
Leisure TV
When
On Demand
[lezh-er]
"at one's convenience"
Where
Linear TV
(Schedule-based broadcast TV)
Device, Location
Live TV
Sports
[lahyv]
“of current interest or relevance”
Events & Reality TV
News

6. Video Viewership Globally Rapidly on Digital Platform
Source: Frost & Sullivan, 2017

7. …and MENA is not very different
Source: Frost & Sullivan, 2017

8. Content Discovery drove Consumption…and now Search also
Seamless navigation and superior discovery and search drive:
Increased viewership
Deeper engagement
Reduced platform and service churn   

9. Power of Connected Metadata & IDs
Connect TV shows and movies across services enabling universal search and discovery
Bring to life new cross-media experiences around Video, Music and Sports

10. Comcast: Building an Award-Winning Platform
Developing an Award-Winning X1 Platform Delivering Superior
User Experience
Gracenote provides TV listings, program descriptions, sports data and stunning imagery
Powering advanced navigation, search and discovery features

11. Etisalat: Creating Inventive EPGs
Creating Linear TV and VOD EPGs Offering
Cutting-Edge Features
Gracenote delivers rich data and images for linear TV channels and 50K+ VOD titles
In Arabic and English
Enabling innovative catch-up viewing and personalized content suggestion capabilities

12. Data Drives Increased ARPU Through Recommendations
User Activities
Favorite channels , favorite programs, etc.
Personalized
Recommendation
Programs, Channels, VOD/PPV, Channel Packs
Enhances ARPU
Upsell, Cross-sell, Upgrades and Top-ups
Recommendation Engine
User Preferences
Language, Genre, etc.
User Transactions
Subscribed pack, Channel purchased, etc.
ARPU = Average Revenue Per User

13. Ecommerce Buttons for Channels, Packs & VOD Content
Placed across Service Provider’s Online Stores
Ecommerce Buttons
Search Results
User Dashboards
Recharge Page
Channel Showcase
A-la-Carte Showcase
BUY
Buy Buttons for Unsubscribed Channels (A-la-Carte) & VOD
Upgrade button for Recommended Main Packs
UPGRADE
ADD
Add button for Specialist Packs (Small Packs)

14. Personalized Promos for Channel Sale & Pack Upgrades
Operator

15. What’s Coming: Next-Gen User Experiences
Personalized content suggestions
Voice search and navigation
Cross-media experiences
…and beyond   

16. Thank You Geet Lulla Gracenote Managing Director, ME & APAC
@gracenotetweets