1. Jim Rodgers jlrodgers236@comcast.net www.jlrodgers.com
Concepts of design
Jim Rodgers
9/16/2018

2. Introduction Review some work from another time/place
Look for patterns and guidelines
Evaluate some objects
9/16/2018

3. Basic Concepts We perceive the same things differently
Our appreciation of Beauty/Form evolves from:
Our life experience
Our learning/knowledge
Our cultural heritage
9/16/2018

4. Esthetics of good design persist
Perception of beauty & form evolves
Function / needs change
Cultural traditions provide continuity
“Fads” pass – classical forms remain
9/16/2018

5. Oldest known Chinese pot ~1000 BC
9/16/2018

6. Etruscan wine amphora 530-525 BC
9/16/2018

7. Egyptian 18th Dynasty
9/16/2018

8. Early Greek Vase
9/16/2018

9. Corinthian Amphora
9/16/2018

10. Minoan Flower vase
9/16/2018

11. Quing Dynasty
9/16/2018

12. Late Qing Kangxi tea cup
9/16/2018

13. 17th Century ceramic
9/16/2018

14. 18th Century mantle vase
9/16/2018

15. 20th Century Contemporary vases
9/16/2018

16. B C A Golden Mean (Φ) Φ = (√5+1)/2 = 1.6180… 38% : 62% 2/5 : 3/5
B:A = C:B
Φ = (√5+1)/2 = …
38% : 62%
2/5 : 3/5
9/16/2018

17. Using the Golden Mean
9/16/2018

18. Using the Golden Mean
9/16/2018

19. Using the Golden Mean
9/16/2018

20. Using the Golden Mean
9/16/2018

21. Using the Golden Mean
9/16/2018

22. Using the Golden Mean
9/16/2018

23. Golden Mean (Φ)
Φ = (√5+1)/2 = …
9/16/2018

24. Golden Mean (Φ)
Φ = (√5+1)/2 = …
9/16/2018

25. Golden Mean (Φ)
Φ = (√5+1)/2 = …
9/16/2018

26. Golden Mean (Φ)
Φ = (√5+1)/2 = …
9/16/2018

27. Golden Mean (Φ)
Φ = (√5+1)/2 = … A B C
9/16/2018

28. Golden Mean (Φ)
Φ = (√5+1)/2 = … A B C
9/16/2018
AB:AC=BC:AB

29. Golden Mean (Φ) calipers
9/16/2018

30. Using the Golden Mean (Φ)
9/16/2018

31. Using the Golden Mean
9/16/2018

32. φ and Fibonacci
9/16/2018

33. Fibonocci sequence , 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

34. Fibonocci sequence , 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
2/1 = 2.0
3/2 = 1.5
5/3 = 1.67
8/5 = 1.6
13/8 = 1.625
21/13 = 1.615
34/21 = 1.619
55/34 = 1.618
89/55 = 1.618
9/16/2018

35. Fibonocci in nature , 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

36. Fibonocci in nature , 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

37. Fibonocci in nature , 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

38. Fibonocci in architecture 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

39. Fibonocci in architecture 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233 …
9/16/2018

40. Nature By The Numbers A video by Cristóbal Vila, Saragossa, Spain
9/16/2018

41. Using the Golden Mean
9/16/2018

42. Sung Dynasty Bowl
3.25” 2”
3.25”/2” = 1.625
9/16/2018

43. Sources of Inspiration
9/16/2018

44. 9/16/2018

45. Classical Southwestern Pueblo pottery shapes
Date from 10th century
Mogollon, Anasazi, Hohokam
Perpetuated through culture
Used for ceremonial and practical applications
Hand built – decorated with natural slips
9/16/2018

46. Hohokum
9/16/2018

47. Mogollon 1150
9/16/2018

48. Salado
9/16/2018

49. Traditional shapes
Dry Storage jar
9/16/2018

50. Traditional shapes
Water Jug
9/16/2018

51. Traditional shapes
Bead Pot
9/16/2018

52. Traditional shapes
Olla
9/16/2018

53. Traditional shapes
Sikyatki
9/16/2018

54. Tsuque – 1600+
9/16/2018

55. Santa Ana
9/16/2018

56. Zia
9/16/2018

57. Hopi 1900
9/16/2018

58. Cochiti
9/16/2018

59. Lucy Lewis – Acoma Acoma 1898-1992
9/16/2018

60. Maria Martinez San Indefonso 1887-1989
9/16/2018

61. Blue Corn (Crucita Gonzales Calabaza) San Indefonso 1921-1999
9/16/2018

62. Nampeyo of Hano Hopi
9/16/2018

63. Fanny Nampayo
9/16/2018

64. Jean Sahme Nampayo
9/16/2018

65. Iris Nampayo
9/16/2018

66. Katheryn Dewakuku - Hopi
9/16/2018

67. Sandra Victorio
9/16/2018

68. Mata Ortiz Independent development
Derived from Casas Grandes shards found at Paquemé by Juan Quezada
9/16/2018

69. Juan Quezada
9/16/2018

70. Juan Quezada
9/16/2018

71. Nicholas Quezada
9/16/2018

72. Nicholas Quezada
9/16/2018

73. Lydia Quezada
9/16/2018

74. Leonel Quezada
9/16/2018

75. Father and Son
9/16/2018

76. Eduardo Ortiz
9/16/2018

77. Rubin Ponce
9/16/2018

78. Summary of design elements
Functionality
Fitness for use
Human factors engineering
Cultural/religious significance
Historical development
9/16/2018

79. Objective elements Shape Proportion Continuity of elements
Complexity/simplicity
Size
Weight
9/16/2018

80. Subjective elements Perception of value Subjective impact – Aesthetics
Weight/balance
Color
Figure
Smoothness to the eye
Smoothness to the touch
Finish
9/16/2018

81. Emotional elements
Surprise
Curiosity
Satisfaction
Pleasure
9/16/2018

82. lines Type of lines Combination of lines Straight Circular
Cantanary – Parabolic
Asymmetrical
Combination of lines
Continuing
Reversing
9/16/2018

83. Following the rules
9/16/2018

84. Following the rules
9/16/2018

85. 9/16/2018

86. 9/16/2018

87. 9/16/2018

88. Breaking the rules
9/16/2018

89. 9/16/2018

90. 9/16/2018

91. 9/16/2018

92. Application Plan a vessel with the 2/5 - 3/5 rule
Place the largest diameter at the dividing point
Add design elements at 2/5 point
Consider the height to diameter with the same guidelines
Determine if the neck/foot is inside or outside the design “box”
9/16/2018

93. JLR’s 2016 aesthetics General No straight lines
Serpentine
Continuous
Feet that float the vessel
Should not call attention
Develop pleasing contrasts
Contrast in textures
Contrast in colors
Weight/color alignment
9/16/2018

94. JLR’s 2016 aesthetics For segmented work
Grain match or controlled contrasts
Grain alignment in all elements
Use veneers to separate colors
All glue joints tight – no fills
Wood colors carefully chosen
Match wood densities
9/16/2018

95. JLR’s 2016 aesthetics Functional vessels – bowls Artistic vessels
Feet 40-60% of diameter
Thicker rims
Recurved rims to contain
Artistic vessels
Minimal foot for stability
Fuller curve allows smaller foot
Necks need to be completed
9/16/2018

96. Ideas to help develop shapes
Study source materials
Make a scrap book
Study other crafts
Make full scale drawings
Make a cut out
Build a prototype to scale
Save great shapes
paint them black
9/16/2018

97. Famous sayings “Wood has no value” – Don Derry
“If you think it’s good enough, it isn’t” – Wayne Cowden
“You can have the biggest bowl or the prettiest bowl but maybe not both” – Jan Blumer
“Break the rules; if it works, it works!” – Jim Rodgers
9/16/2018