2. We need to be good at communication
Technical communication and
shaping the agenda
Donors are scarce and good quality
inputs not enough
Whom are we talking to? Expert
advice to government leadership
not enough – messages for broader
constituencies are required

3. Few experiences past and present in Southern Eastern Africa
Internal c. and with partners
Electronic quarterly
Communication on UNCT joint work
Communicating to donors: SP DWCP implementation booklet
Networks (SASPEN, ..)
Facebook, tweeter
Programme/project
Putting SP on the people s minds: aggregator of SP news in Zambia
Communicating to parliamentarians, media: ex. videos in Mozambique, journalists training in Malawi
Communicating in to beneficiaries: ex. Green Jobs extension campaigns
Education and culture of social security: ECASSA (TBD)

4. SP in media

5. Communicating with parliamentarians, media…

6. Communication in projects
How to increase the impact of our technical work to influence behavior and create energy for change? How to embed better communication as part of projects? Examples: Green Jobs project campaigns Ads; others include Use of Videos, interviews, animations for training and engagements are very powerful.

7. Better communication on our activities (knowledge sharing internally and with partners)
- Electronic quarterly newsletter
Facebook and other social media (photos of activities/ short messages, tweeter in conferences…)
Ex. Action Portugal including Live facebook
Video coverage of major events -> youtube
Launch Presentations of publications at Network and Partner Conferences (SASPEN, …)

8. Visibility of ILO SP work in UNCT Social protection groups or TWGs
REPORT_June% pdf

9. Better communication to donors
DWCP achievements booklet (tbd)
Better use and development of further opportunity documents

10. Questions
Communication focal point in CO and more professional support for branding and communicating to put our message more clearly
Engagement with print media?
Communication on key messages on SPF and on value added of ILO on social assistance within office
Communication for Ministries of a Labour and social welfare to ensure Labour understands our entry points
Coherence within DWT: for example emphasizing Decent Work and Future of Work messages
Orientation towards UNCT joint work, UNDG or global flagship messaging?
Donor visibility versus attribution problems

11. Chap chap!