1. Watermelon
Simple, safe, and fun playdates
By Suhani V and Macy Li
All

2. Team Suhani V: Macy Li: Founder Graphic Designs Marketing
Financial manager
Macy Li:
Co-founder
Creative Designs
Visual Designs
Programmer
Each say role

3. Executive Summary Helps students schedule playdates easily and safely
Revenue estimate is small for VC funding
Executive Summary
Watermelon is an iPhone app that...
Helps students schedule playdates easily and safely
Helps students extend quality learning time when school time ends
Kid-friendly design for 3rd - 7th grade
Published in app store
Generate ~$24K over the next 3 years with in-app native Ads
Macy

4. What is the Problem? School ends early Parents are busy
Kids are bored and alone
Hard to schedule playdates
Suhani

5. Demo
Macy

6. Solution
A fun app designed for 3rd-7th grade students schedule playdates easily and safely
Any student can quickly sign up and then schedule a playdate with any other students who registered in the app
A text message (SMS) will be sent to the parents of both students at the end of the scheduling for them to be in the loop of the activity
Helps students get together quickly and safely to play and study together to extend the quality learning time when official school time ends
Suhani

7. Marketing Strategy
Start with local schools, set up booths and demo Watermelon
Work with after schools to help pair students and promote playdates
Do demos in the library, neighborhood or some large kid friendly events
Promote on social media (Facebook, Twitter, Snapchat, Instagram)
Initial native Ads revenue share with users for promotion
Work with local merchandisers to promote their goods in app
Macy

8. Business Model We plan on making Watermelon a free app at first
When Watermelon starts becoming more and more popular, we will probably make Watermelon around one dollar per user.
When Watermelon becomes a popular app, we will look towards manufacturing company to add entertainment and food order availabilities on Watermelon
The ad revenue is $0.20 per user
Suhani

9. Financial Model 2016 2017 2018 App installs 100 1000 10000 2016 2017
Development and Marketing
$1000
tbd
2016
2017
2018
Ad revenue
$120
$10000
$24000
Macy

10. Future Premium Services
Order food
Order entertainment, etc.
Watermelon gets a cut from these orders . This will be how we are going to get money later on in the future.
We will add these services later on.
Suhani

11. Thank You
All