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Dealer Spectrum® Best Process. More Profit.

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Presentation on theme: "Dealer Spectrum® Best Process. More Profit."— Presentation transcript:

1 Dealer Spectrum® Best Process. More Profit.
Stock Units – Sales Department 16th – 18th February 2016

2 Run your meetings from a single source of truth: Dashboard
Outcomes: Clearly Defined and Documented End-to-End Sales Process Non-Negotiable Business Policies – supported by Risk Charts Assigned Ownership of responsibilities within the Sales Process Road to the Sale – Essential Ingredients Speed of Entry into DMS – Operational Effectiveness Deal Pack Journey – Timelines and Requirements Manage staff retention – documented requirements Utilising Customer Delivery Management (CDM) Delivery Visibility and Management Accurate and Timely Customer Communication Delivery to Deal Processing within 24 hours MyDeal Gross = MUSE Deal Processing Gross Accurate Customer Database for Extended Marketing Activity post-sale Service Retention / Repeat Business Run your meetings from a single source of truth: Dashboard

3 Data Quality You look after your Staff… You look after your Customers…
What about your database? Customer Contact Details Critical fields Incomplete information Vehicle Details Duplicate VINs in Workshop database Expired Next Service Dates Warranty Expiry Dates F&I Expiry Dates Prospect History When do we create a Prospect? Marketing Programs – rely on all the above ingredients!

4 Data Quality

5 Data Quality (Pickerings TSV database)
Total Contact Records: 108,518 Orphan Contacts: 10,322 Potential Duplicates: 3,340 Total Service Vehicles: 107,077 Duplicated VINs: 1,445 Above 60% Leakage – Expired Next Service Date 4-year Service Retention = 63% (New & Used) (Postcodes 481x) Year 1: 96%  79%  58%  21% Lost Customers after Vehicle Delivery…?

6 Who is Responsible? Business Rules only work if they have Ownership…
What Dealership roles are vital in the Vehicle Sales Process Flow? BP Dealer Principal (General) Sales Manager – New / Used / Fleet Stock Control Valuer CRM / Lead Management Pre-Delivery / Service Manager Sales Consultant Aftermarket / F&I Registration / Settlement Clerk Dealership Financial Controller Think: For every Business Policy Who is the Process Owner? Who is the Process User?

7 The ‘Must Do’ Processes
P.I.N.O. Process Is Not Optional “Being unable to follow a process doesn’t make you a bad person – you just can’t work here!”

8 Agenda – Vehicle Sales Process
Day 1 - Tuesday 16/2 10:00am - 10:30 Dealer Spectrum Introduction 10: :00 Contacts and Prospects – Data Quality 11:15 – 12:30pm Road to the Sale Process Lunch Break 1:15pm – 2:00 Stock Control/Maintenance – Critical fields  2:00 – 2:45 Vehicle Appraisal Process 3:00 – 4:00pm Building the Deal Pack (MyDeal / Deal Book)

9 Agenda – Vehicle Sales Process
Day 2 –Wednesday 17/2 10:00am – 10:30 Recap – Day 1: Agreed Business Rules 10:30 – 11:15 Pre-Delivery Process (Customer Delivery Management) 11:30 – 12:30pm Repair Orders / Internal Purchase Orders – WIP Lunch Break 1:15pm – 2:00 Deal Processing – Gross Review & Timing 2:00 – 2:45 Post-Deal – Warranty / Marketing / Vehicle Debtors / Factory Receivables 3:00 – 3:30 Review – Day 2: Agreed Business Rules 3:30 – 4:00pm Dashboard Review: Deal Book / Exception Reporting

10 Questions?


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