1. VIDEO: GETTING STARTED GEAR, RULES, & SOFTWARE
thesaleslion.com/video

2. 6 STEPS TO GET STARTED MAKE IT A PART OF YOUR CULTURE.
GET YOUR EQUIPMENT TOGETHER.
SET UP YOUR STUDIO.
FIND YOUR PROS.
CREATE A VIDEO EDITORIAL CALENDAR.
START FILMING.

3. WHAT GEAR BUDGET? BEGINNER ~ UNDER $500 GUERILLA ~ UNDER $1,800
PROSUMER ~ UNDER $5,000
PROFESSIONAL ~ $10,000 PLUS

4. BEGINNER GEAR PHONE YOU ALREADY HAVE RØDE VIDEOMICRO ~ $59
MOMENT LENSE ~ $59
JOBY GORILLAPOD ~ $49

5. BEGINNER COST UNDER $2OO

6. BEAST GEAR PHONE YOU ALREADY HAVE BEASTGRIP, LENSES & DOF ~ $335
RØDE VIDEOMIC GO ~ $99
BEASTGRIP TRIPOD ~ $189
BEASTGRIP LIGHT ~ $59

7. CANON & OTHER PRO LENSES ~ PRICE VARIES

8. BEAST GEAR COST UNDER $10OO

9. PROSUMER GEAR CANON XA35 ~ $2,000 RODE VIDEOMIC PRO PLUS ~ $299
MANFROTTO SPECTRA900F ~ $259
MONFROTTO ~ $399
SENNHEISER WIRELESS MIC ~ $629

10. BEAST GEAR COST UNDER $30OO

11. PROFESSIONAL GEAR Canon EOS 5D Mark IV ~ $4,200
SENNHEISER MKE-600 SHOTGUN MIC ~ $700
IKAN IB508-V2 BI-COLOR LED ~ $1,500
MONFROTTO ~ $799
SENNHEISER WIRELESS MIC ~ $629

12. BEAST GEAR COST UNDER $90OO

13. ALWAYS MORE TOOLS ZHIYUN-TECH CRANE GIMBLE ~ $550
Rhino Ultimate Slider ~ $1,900
CANON EF MM ~ $1,900
Impact Background System ~ $300

14. GET THE GEAR “THE BEST” GEAR IS WHAT YOU CAN AFFORD.
GOAL: BE CREATIVE AND TELL GREAT STORIES!

15. WHAT MISTAKES WILL YOU MAKE
RULES OF VIDEOGRAPHY
WHAT MISTAKES WILL YOU MAKE

16. BAD SOUND DON’T SOUND LIKE YOU’RE IN A TUNNEL
MAKE SURE YOU’RE NOT MUFFLED

17. NOT ENOUGH SOUND
ADD IN SOUND EFFECTS TO MAKE YOUR VIDEOS BETTER.

18. HEAD ROOM
SPACE BETWEEN YOUR SUBJECT & THE TOP OF THE FRAME

19. GOOD HEAD SPACE
WHAT THE HECK?

21. WHITE BALANCE
CALIBRATE WHITE BALANCE FOR YOUR ENVIRONMENT

22. COLD
JUST RIGHT
WARM

23. CAMERAS HAVE DEFAULT AND CUSTOM SETTINGS

24. SAME IMAGE WAY DIFFERENT OUTCOMES