2. You told me Finding, engaging and keeping great people Growth
Work/life integration of our workforce
We’re becoming more and more advisory and that revenue must be replaced each year
Technology can make much of what we do irrelevant
How can we constantly nourish our culture and not take it for granted
The commoditization of compliance work
Getting all the partners to row the boat in the same direction

3. Today
The Five Secrets Used by the World’s Best Leaders and Greatest Companies to Become Extraordinary

4. Data driven discovery Screened more than 220,000 companies
Studied more than 55,000
Interviewed more than 16,000 CEO’s and business owners
Generated more than 800,000 pages of interview transcripts
Wrote the books on speed, productivity, growth, leadership culture and reinvention

5. A few of the world’s best

6. Some hard environmental facts
68.5% of American workers say they’re not engaged in or actively disengaged from their job. Gallup Poll of the American Workplace 2015
53% of American employees have little confidence in their leaders and think their senior leaders have little interest in them. Towers Watson 2014 Global Workforce Study
84% of all workers believe that most people can’t be trusted. University of Chicago General Social Survey 2015

7. Secret 1
The world’s best leaders and greatest companies have a Purpose built around doing well by doing good

8. Purpose Bold Not what you do but why The non-financial reason
Fixes an injustice
Not a goal but a journey
Gives meaning to people’s lives

9. Purpose

10. “Give people the why and they will give you the how!”
Purpose
Must be brief
Memorable
Evoke an emotional response
Show deep conviction
Hire only those who buy into the purpose
Get rid of those who don’t – carry the wounded and shoot the stragglers
Constantly shine a light on the good you’re doing
Celebrate it constantly
“Give people the why and they will give you the how!”
Bob Engle, CEO CoBank

11. Secret 2
The world’s best leaders and greatest companies make growth a guiding principle

12. Growth as a value/guiding principle
Attracts the right people
Engages and keeps the right people
Grows the right people
Gets rid of the wrong people
Improves the fortunes of families
Allows for reinvestment in the business
Forces you to stay ahead of customers
Turns suppliers into partners
Keeps the attention of investors
Makes communities better places
Makes people feel part of a winning team

13. The world’s best leaders and greatest companies Let go
Secret 3
The world’s best leaders and greatest companies Let go

14. Letting go Yesterday’s breadwinners Ego Same old-same old
Conventional wisdom

15. Anyone who doesn’t like change will like extinction even less!
Letting go…because
World’s largest taxi companies have no taxis- Uber and Lyft
Largest hotel chain has no hotels – Airbnb
Two of the largest communication companies have no infrastructure – Skype and WeChat
World’s most valuable retailer has no buildings – Alibaba
Most popular media owner has no content – Facebook
World’s largest cinema has no theatres, seats or popcorn –Netflix
Largest software companies don’t write any apps –Apple and Android
Anyone who doesn’t like change will like extinction even less!

16. When you let go Better able to deal with change
Stay more focused than their rivals
Growth and innovation naturally occur

17. Secret 4
The world’s best leaders and greatest companies Make lots of small bets

18. Small bets

19. A culture of small bets No skunking Everyone gets heard Fail fast
Learn not punish h

20. The world’s greatest companies are led by ?
Secret 5
The world’s greatest companies are led by ?

21. The world’s greatest companies are led by Good stewards
Secret 5
The world’s greatest companies are led by Good stewards

22. Stewardship answers a BIG question
“Is my life more about me or more about others?’

23. Good Stewards Share information
Are accessible and keep their hands dirty
Are fearless about growth
Stand for something
Have a fierce sense of urgency
Get rid of superficial distinctions
Make everything better for everyone
Are coaches and mentors
Are called to serve

24. Remember what you told me?
Finding, engaging and keeping great people
Growth
Work/life integration of our workforce
We’re becoming more and more advisory and that revenue must be replaced each year
Technology can make much of what we do irrelevant
How can we constantly nourish our culture and not take it for granted
The commoditization of compliance work
Getting all the partners top row the boat in the same direction

25. Imagine these discoveries as values
A purpose built around doing well by doing good
The need for continuous growth
Letting go of what holds back others
Making lots of small bets
Building an organization of good stewards…

26. That’s when great companies become extraordinary!
jason-jennings.com