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Do We Need Better Maps For Mobile Devices?

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Presentation on theme: "Do We Need Better Maps For Mobile Devices?"— Presentation transcript:

1 Do We Need Better Maps For Mobile Devices?
Danny Moon Raj Advani UpNext

2 We’ve only just started” – Apple (Geo Team Job Listing)
“We want to take Maps to the next level, rethink how users use Maps and change the way people find things. We want to do this in a seamless, highly interactive and enjoyable way. We’ve only just started” – Apple (Geo Team Job Listing)

3 Smart Is the New Black Maps are the killer app for mobile
New Mobile Devices are radically changing user behaviors and needs Maps are the killer app for mobile and need to be reinvented

4 Screen Size

5 Screen Size - Perspective
Navigon

6 Connectivity

7 Connectivity – Simple Case
iTrans

8 Connectivity – Detailed Case
AccuTerra

9 Processing Power

10 Vector Based Maps Nokia Ovi Maps

11 Touch Interface

12 Touch Interface

13 Visualizing more and more info on a map
Location Enabled Real Time Checkins Shouts Tweets Status Updates Visualizing more and more info on a map

14 Very Helpful

15 “The future of our industry now looks totally different than the past
“The future of our industry now looks totally different than the past. It looks like a sheet of paper, and it’s called the iPad. It’s not about typing or clicking; it’s about touching. It’s not about text, or even animation, it’s about video.” Marc Benioff, CEO Salesforce (via Techcrunch)

16 Platform for Developers

17 Thanks Danny Moon dmoon@upnext.com @dam00n Raj Advani
@radvani7


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