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Radio as Mass Communication

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Presentation on theme: "Radio as Mass Communication"— Presentation transcript:

1 Radio as Mass Communication

2 Early Developments of Radio
First human voice transmission (early 1900s) Shift from education to entertainment Titanic sinks (1912)

3 Early Developments of Radio
Congress passes Radio Act of 1912 Congress passes Radio Act of 1927 FRC changed to Federal Communication Commission in 1934; extended to TV

4 Commercialization of Radio
Advertising “Free” entertainment: Golden Age of Radio (1930s) Trends in U.S. radio

5 Radio Industry Today Mobility of medium
Formats deliver audiences to advertisers Dominance of FM over AM Future of AM radio bright

6 TV News as Mass Communication

7 TV Enters Popular Culture
Technology & industry Growth in popularity

8 Three kinds of TV stations
Commercial Network Commercial Cable Public TV

9 Politics & Network TV News
1960 presidential debate, Nixon & JFK Provides bonds among people TV network news audiences

10 CNN Started by Ted Turner in 1980 Importance of Gulf War
Shift in popularity

11 OJ Simpson Trial Trial commences in 1995 24-hour news coverage
Development of CourtTV Criminal news coverage as soap opera drama

12 Fox News Started in 1996 Importance of Clinton-Lewinksy scandal
Force in the news

13

14 The Daily Show Started in 1996 as fake news show
Finding success and substance Takes on other news outlets Popularity


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