1. The Art of Fashion

2. Line Refers to an elongated mark that connects two or more points.
Line encloses and divides space, creating shape and form.

3. What lines appear in this dress?

4. Effects of line Can create optical illusions. Can Give messages A B CD

5. Structural
Vs.
Structural – lines required to maintain the structure of the garment; for example, seams
Decorative – lines created by the designer purely for decoration; for example, a printed-on design
Decorative

6. Straight Lines Message Illusion Placements
Forceful, Rigid, Strong, Hard, Formal, Masculine, Crisp, Stiff, Severe
Illusion
Increases, emphasizes, reinforces body lines and angles, counters curved lines and rounded body areas
Placements
Closures, Necklines, Collars, Lapels, Seamlines, Darts, Tucks, Pleats, Folds, Stripes, Shapes, Silhouettes

8. Curved Lines Message Illusion Placements
Gentle, Romantic, Fragile, Soft, Casual, Feminine, Graceful, Sensual
Illusion
Holds attention longer, increases, emphasizes, reinforces rounded soft-body curves, counter straight lines and angular body areas
Placements
Fabric pattern, necklines, collars, yokelines, seamlines, bows, lapels, sleeves, ruffles, skirts, gathers, trims, buttons

10. Line Direction
The direction that the line falls affects the design, message and illusion drastically.

11. Vertical Message Illusion Placement
Formal, strong, dignified, stiff, business-like, stately, conservative, grandious, majestic, efficient
Illusion
Increases, emphasizes, reinforces length, height, narrowness, thinness– slimming, counters horizontal lines
Placement
Deep v-necklines, pointed collars, narrow lapels, narrow panels or gores, fabric insets, lengthwise grainline, vertical stripes, darts, tucks, pleats, folds, crease, zippers, row of buttons, pockets, ties, neckties, long sleeves, high heels

13. Horizontal Message Illusion Placement
Restful, stable, calm, relaxed, casual, quiet, serene, in repose, lethargic
Illusion
Increases, emphasizes, reinforces width, bulk, shortness, counters vertical lines, when placed high appears taller, when placed low appears shorter
Placement
Necklines, flat collars, bow ties, yoke lines, horizontal stripes, belts, cuffs, waistline, sashes, patch/flap pockets, wide-set double-breasted closure, strap shoes, platform shoes, wide-brimmed hat

15. Diagonal Message Illusion Placement
Active, movement, instability, excitement, interesting, dramatic, restless, sophisticated, in motion, vitality
Illusion
Increases, emphasizes, reinforces the direction of the dominant angle, counters vertical and horizontal lines
Placement
V-shaped neckline, open collar, lapels, raglan sleeve seamlines, French darts, closures, surplice closure, row of buttons, fabric inset, diagonal stripes, gores, herringbone pattern, zigzag pattern, A-line skirt, flared skirt or pants, shoe laces crisscross straps

17. Portfolio Assignment Create 3 portfolio pages
Straight Line, Curved Line, Diagonal Line
Address the following in the paragraph:
What lines are found in the picture?
Where are the lines found?
Are the lines structural or decorative?
What is the illusion and message associated with the described lines.

18. Curved line sample portfolio page

19. Diagonal Line sample portfolio page

20. Straight line portfolio sample page

21. Construct a paragraph using this picture as an example of line.
Step 1… Find the criteria in the photo and take notes about YOUR photo NOT the notes from the PowerPoint presentation
Placement…
Illusion…
Message…
Step 2
Combine notes to create the paragraph.
Use a thesaurus if needed.